Dog Joint Supplements Market

Dog Joint Supplements Market Outlook (2023 to 2033)

The global dog joint supplements market is set to reach a valuation of US$ 544.1 million in 2023 and further expand at a CAGR of 6.8% to reach US$ 1,051.2 million by the end of 2033.

Supplement consumption by adult dog’s accounts for more than one-third of the market share and is expected to show high growth during the forecast period. In addition, the market for joint supplements for canines in Europe is to grow with an average Y-o-Y of 6.2% during the forecast period.

Report Attributes	Details
Dog Joint Supplements Market Size (2022A)	US$ 514.2 Million
Estimated Market Value (2023E)	US$ 544.1 Million
Forecasted Market Value (2033F)	US$ 1,051.2 Million
North America Market Growth Rate (2023 to 2033)	6.0% CAGR
U.S. Market Share in North America (2022)	89.2%
Europe Market Growth Rate (2023 to 2033)	6.3% CAGR
Market Share of Top 5 Companies	23.5%
Key Companies Profiled	Nutramax Laboratories; Integricare; Oscar Pet Food; Vetoquinol; Zesty Paws; Pet Naturals; PetIQ

Sales Analysis of Dog Joint Supplements (2018 to 2022) Vs. Market Forecast Outlook (2023 to 2033)

Since dogs are among the most cherished animals in the world and are kept as pets by more than 35% of the population, the target market has seen significant growth. Also, the growing trend of pet adoption has given pet food producers an opportunity to offer novel, nutritionally enhanced products.

With rising vitamin and mineral deficiencies, the occurrence of skin or coat disorders, joint diseases, and weight loss has prevailed in dogs, and ever since supplementary solutions are the need of an hour. In addition, increasing awareness among pet parents with respect to their nutrition requirements and increasing occurrence of joint and cartilage ailments has created a plethora of opportunities for dog supplement manufacturers.

Over the historical years, 2018-2022, the global market for joint supplements has experienced a CAGR of 6.0% owing to the aforementioned market drivers.

In an attempt to lessen toxicity and boost effectiveness, researchers are currently working constantly to introduce a new generation of joint supplements to the market. For instance, hearing the term "Cancerous Arthritis" in reference to dogs causes fear in many dog parents. However, owing to the novel approach to support cancer treatments and aid dogs in their fight against cancerous degenerative joint disorders, joint supplements are worth investigating. This palliative approach adopted by dog parents in comparison to surgeries and therapies has increased the demand for joint supplements across the globe.

• Short Term (2023 to 2026): An increase in expenditure capabilities on dog health products, as well as an increasing rate of pet dog adoption, are driving the market for joint supplement market and are anticipated to continue to expand market operations over the short-term forecast years.
• Medium Term (2026 to 2029): Growth in e-commerce sales of supplements is continuously expanding the product reach, which is anticipated to spur the global market in the mid-term projected period.
• Long Term (2029 to 2033): The development of new supplements by market participants that are enhanced with essential vitamins and minerals, such as vitamin E, omega-3 fatty acids, glucosamine, and others, to provide market growth over the long term.

Over the 2018-2022 historical period, the global dog joint supplements market registered a CAGR of 6.0%, and according to the Fact.MR, a market research and competitive intelligence provider, the market is projected to exhibit growth at 6.8% CAGR between 2023 and 2033.

Market share analysis of dog joint supplements based on the life stage and region is provided in a nutshell in the above image. Under the life stage segment, the adult dogs sub-segment dominates with a 40.8% market share in 2023.

“Will Prejudicing Factors of Canine Osteoarthritis Aid the Sales of Joint Supplements?”

One of the most prevalent joint conditions in veterinary medicine, osteoarthritis presents a significant challenge to the welfare of dogs. According to estimates, osteoarthritis affects more than 50% of dogs between the ages of 8 and 13 worldwide, making it the most common degenerative disease in canines. Early detection and supplementation of dogs are becoming more popular with a focus on effective osteoarthritis management and prevention.

The need for healthy diets with additional calcium and omega-3 fatty acids to help dogs delay and prevent degenerative joint diseases has increased due to the increased detection and prevention of canine joint disorders. Hence, the market for joint supplements for dogs is likely to grow due to the direct correlation between the consumption of dog joint supplements and the rise in the number of dogs with degenerating joints.

“How Rising Manufacturers’ Efforts Help the Market to Maintain Its Proposed Position?”

With an increasing number of dogs adopted worldwide, the changing perception of consumers with respect to their pet’s health has widely created opportunities for the growth of the market. Besides, increasing per capita spending on dog health and supplements has encouraged manufacturers to produce more innovative and nutritious products.

For instance, manufacturers are incorporating novel ingredients like cannabidiol (CBD), hemp oil, krill oil, and silver in the pet nutrition offered either in the form of full meals, appetizers, nutritional bars, or meal toppers in various natural flavors like peanut butter, banana, chicken, bacon, etc.

The aforementioned factors are anticipated to show exponential growth in the global joint supplements market for canines.

“How Highly Competitive Pet Care Industry to Restrict Revenue Generation for Leading Players?”

The widespread presence of regional pet care product manufacturers in the global pet industry is likely to erode the market share of leading manufacturers across the globe. This is because many regional manufacturers providing products and services in the market are catering to the demand from end-users at optimal costs.

This is projected to shift the interest of customers towards regional players. While this bodes well for small but strong emerging players in the market, multinational players with limited suppliers and distributors across regions with the high competition are likely to witness increasing pressure if they want to stay profitable in the changing demographics and pet owners’ perception of the use of the supplement for their pets.

Country-wise Insights

Will the High Spending on Dog Healthcare in the U.S. Drive Demand for Product?

The U.S. dominates the North American joint supplements for dogs market and is attributed to holding a value market share of 89.2% by the end of the financial year 2023. The high spending on dog healthcare in the U.S. is certainly an indication that many pet owners in the country are willing to invest in the well-being of their furry friends.

Joint supplements are commonly used to help dogs with mobility issues, particularly in their senior years, and the demand for such products is likely to increase as the population of aging dogs grows.

Which Country Is Anticipated to Offer Rewarding Growth Prospects?

South Asian countries such as India are projected to offer lucrative growth opportunities to the global dog supplement market by nurturing at in fine fettle CAGR of 7.5% over the foreseen years. Rising per capita disposable income amid the population of the country has prevailed in the use of luxury, branded, and clean-label products for their domesticated pets.

Moreover, the growing impression among pet owners that food alone may not meet all of their pets' health needs and that additives can resolve any insufficiencies in their regular diet is encouraging the growth of these animal products.

Category-wise Insights

“Which Mode of Dog Joint Supplements Sales is Accountable for Market Growth?”

The growing number of pet specialty stores with a variety of pet products and essentials, as well as the availability of pet products in retail supermarkets and hypermarkets, are increasing offline purchases of pet supplements and food products. For instance, in the U.S., there were nearly 12,000 active pet shops offering various pet food and products in the year 2021.

Furthermore, increasing manufacturer investment in brand website development and product availability on e-commerce sites will significantly accelerate the online segment. The Online segment is forecast to propel at CAGR of 6.8% over the coming decade.

Which Product Form Has Mushroomed the Global Product Use?

The consumption of soft chewable joint supplements in different life stages has witnessed accelerated use since its introduction. Soft chews or treats are an increasingly popular delivery form for dog joint supplements because they are convenient, easy to administer, and often more palatable than other forms such as capsules or tablets. Soft chews can also be formulated with a variety of flavours and ingredients to appeal to different dogs and their individual needs.

Competitive Landscape

Nutramax Laboratories, Integricare, Oscar Pet Food, Pet Honesty, PointPet, Purina, Vetoquinol, Zesty Paws, Pet Naturals, Roots Technology, and PetIQ are some of the prominent market players in the global dog joint supplements market.

The dog joint supplements market is a slightly fragmented market around the world. Investments in the R&D sector as well as collaborations with key players are expected to fetch million-dollar opportunities for emerging market entrants. In addition, collaborating with local end-users to increase direct sales will help advance the manufacturers’ market penetration.

• In September 2022; Texas-based supplement company, Homescape Pets has announced a vibrant new look to its present product and changed its name from “Calming Relief” to “Daily Thrive”.
• In February 2023; Nestle Purina announced a planned acquisition of Red Collar Pet Foods to expand its production capacity and product offering in the pet healthcare and food industry.

Fact.MR has provided detailed information about the price points of key manufacturers of dog joint supplements positioned across regions, sales growth, production capacity, and speculative technological expansion, in the recently published report.

Segmentation of Dog Joint Supplements Industry Research

• By Life Stage :

  • Senior Dogs
  • Adult Dogs
  • Puppies

• By Form :

  • Liquid/Gels/Paste
  • Powders
  • Tablets
  • Soft chewable

• By Sales Channel :

  • Online
    • E-Commercial Platforms
    • Company Owned Websites
  • Offline
    • Modern Trade Stores/Big Box Retailers
    • Pet Specialty Stores
    • Vet Clinics
    • Vet Pharmacy
    • Others Retail Stores (Not Covered Above)

• By Region :

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia & ASEAN
  • Oceania
  • MEA