Individual Quick Freeze Fruit Market

Individual Quick Freeze Fruit Market Outlook (2024 to 2034)

As per the latest Fact.MR analysis, the global individual quick freeze fruit market is set to be valued at US$ 10.4 billion in 2024. By 2034, sales are expected to reach US$ 18.44 billion worldwide.

Freeze fruits are prepared using individual quick freeze (IQF) technology. These individual fruits are processed through a blast freezer that freezes the fruits very fast. As the fruits used are in single pieces, they remain in the same structure even after the IQF procedure. Red fruits and berries are the most demanded IQF fruits across the world.

IQF fruits are integral ingredients in bakery products such as jellies and jams. Growing demand for healthy and exotic fruits is driving the use of individual quick freeze fruits in the beverage industry. In dairy products such as yogurts, frozen fruits are popularly used. The increasing shift toward veganism is also one of the individual quick-freeze fruit market trends benefiting market players.

The expanding trend of ready-to-eat food and ready-to-drink product consumption is driving high demand for individual quick-freeze fruits. The fast-paced lifestyles of people coupled with the growing consumption of on-the-go food products are generating lucrative opportunities for leading suppliers of individual quick freeze fruits. Technological advancements in IQF technology are targeted toward enhancing the nutritional content, texture, and taste of these fruits.

• The North American individual quick freeze fruit market size is estimated at US$ 2.46 billion in 2024.
• East Asia is projected to hold 22.9% of the global individual quick freeze fruit market share by 2034.

Report Attribute	Detail
Individual Quick Freeze Fruit Market Size (2024E)	US$ 10.4 Billion
Forecasted Market Value (2034F)	US$ 18.44 Billion
Global Market Growth Rate (2024 to 2034)	5.9% CAGR
South Korea Market Value (2034F)	US$ 992.5 Million
Citrus IQF Fruit Demand Growth (2024 to 2034)	6.1% CAGR
Key Companies Profiled	Gelagri Bretagne; SunOpta; Fruktana; Capricorn Food Products; Ardo; Breukers Schamp Foods; Nimeks Organics; Alasko Foods; AXUS International; Rasanco.

Which Market Trends are Positively Influencing Sales of Individual Quick Freeze Fruits?

“Beyond Fruits IQF Technology Popular in Other Food Segments”

IQF technology is witnessing applications across various food segments. Apart from fruits and vegetables, the IQF technology is used for freezing poultry, seafood, meat, and dairy products. The versatility of IQF technology helps to maintain and preserve the taste, nutritional content, and texture of a wide range of food products.

“Clean Label Trend Pushing Sales of Organic Frozen Fruits”

The clean label trend is also driving high demand for organic and natural frozen fruits. The IQF technology’s ability to maintain the content of the fresh fruit even after converting into frozen form is anticipated to influence the consumer’s choice towards IQF fruits.

“Customization and Product Innovation Pushing Profits of IQF Fruit Manufacturers”

Customization and product innovation are two of the notable trends in the IQF fruit market. Producers of frozen fruits are focused on developing unique and new frozen products, considering consumer’s demand for variety and convenient foods. Manufacturers are introducing new fruit and vegetable medleys and unique IQF blends. The customization trend is expected to boost the revenues of IQF fruit producers in the coming years.

What’s Hampering Sales of Individual Quick Freeze Fruits?

“Supply Chain Challenges and Quality Concerns Leading to Recalls”

To maintain the nutritional quality and content of the IQF fruits effective handling and storage procedures are necessary. Any disruptions or inefficiencies in the supply chain can hamper the quality of fruit and reduce market competitiveness. Thus, improper handling and storage leads to the deterioration of fruits.

Maintaining the sensory and nutritional quality of IQF fruits is vital for market acceptance. Furthermore, compliance with food safety regulations and international standards for IQF fruits can be strict and complex. Meeting these requirements adds to manufacturing costs and administrative burdens for producers. The degradation of quality or any production standards can lead to recalls and hamper the image of IQF fruits and the goodwill of brands.

• June 2023 saw a voluntary recall from Sunrise Grower’s Inc. of pineapple-related frozen fruit products over Listeria monocytogenes contamination concerns.

How Can New Companies Make a Mark in This Business Landscape?

“Focus on Production Differentiation and Target Marketing”

Production differentiation is one of the most profitable tactics aiding prominent companies as well as start-ups. New companies developing unique varieties or blends of IQF fruits with superior taste and texture are expected to attract loyal customers. New companies should also focus on the target market to earn high profits. Target-specific consumer segments such as gourmet chefs of health-conscious consumers are expected to enhance sales and profitability.

Country-wise Analysis

The busy lifestyles of individuals and the growing demand for on-the-go foods are some of the reasons driving the consumption of IQF fruits in the United States. The United States is expected to capture 44.3% of the North American market share in 2024. Fruits have significant cultural importance in Japan and are offered as gifts. The modernization trend is influencing the use of premium and exotic IQF fruits as gift-giving in Japan.

Why are IQF Fruits So Popular in the United States?

“Market Benefiting from High Non-Seasonal and Exotic Fruit Demand”

Attribute	United States
Market Value (2024E)	US$ 1.09 Billion
Growth Rate (2024 to 2034)	6.3% CAGR
Projected Value (2034F)	US$ 2.02 Billion

Increasing demand for non-seasonal and exotic fruits in the bakery and beverage industries in the United States is driving sales of individual quick freeze fruit. Food product producers in America are seeking alternatives to fresh fruits such as IQF fruits. American households drive high demand for frozen fruits due to the limited availability of fresh fruits during the non-harvesting period. Convenient and cost-effective frozen fruits are gaining high demand in the United States.

What is the Demand Outlook for IQF Fruits in Japan?

“Rising Use of IQF Fruits in Both Traditional and Modern Dishes”

Attribute	Japan
Market Value (2024E)	US$ 662.4 Million
Growth Rate (2024 to 2034)	6.4% CAGR
Projected Value (2034F)	US$ 1.23 Billion

IQF fruits are exhibiting increasing demand in various Japanese items including beverages, confectionery, and desserts as well as toppings. The food service sector is a major consumer of premium and exotic IQF fruits. Japanese companies are introducing advanced freezing technologies that can effectively maintain the natural attributes of fresh fruits. Thus, all the above-mentioned factors are augmenting the individual quick freeze fruit market growth in Japan.

Category-wise Analysis

IQF fruits are exhibiting high applications in food products. Their versatility such as ease of use, similar flavor quality, and long shelf life are widening their use in bakery products, functional beverages, and dairy products.

Why is Application of IQF Fruits High in Food & Beverages?

“Convenience and Long Shelf Life Increasing Use of IQF Fruits in Food”

Attribute	Food Industry
Segment Value (2024E)	US$ 6.41 Billion
Growth Rate (2024 to 2034)	5.8% CAGR
Projected Value (2034F)	US$ 11.31 Billion

Individual quick freeze fruits have a longer shelf life compared to fresh fruits which increases their use in food and beverage products. The extended life of frozen fruits is beneficial for both consumers and manufacturers because it reduces waste and aids in the year-round availability of seasonal fruits. Furthermore, IQF fruits are very convenient to use in any recipe. They can be added easily to dishes such as bakery products and smoothies without compromising the quality of the flavor.

Which Types of IQF Fruits Are Most Widely Consumed?

“IQF Red Fruits and Berries Have High Applications in Food & Beverages”

Attribute	IQF Red Fruits and Berries
Segment Value (2024E)	US$ 4.65 Billion
Growth Rate (2024 to 2034)	5.9% CAGR
Projected Value (2034F)	US$ 8.21 Billion

IQF red fruits and berries are widely used in various food and beverage products. High-quality IQF red fruits and berries are vital ingredients in jelly, sauce, and jam-making. Red fruits and berries are rich in antioxidants and are mostly consumed by health-conscious individuals. Thus, IQF red fruits and berries such as strawberries and raspberries are highly used to make nutritional beverages.

Competitive Landscape

Key players in the individual quick-freeze fruit industry are employing various organic and inorganic market strategies to reach a wider consumer base and boost their market position. Product innovations, strategic partnerships with other players, collaborations with food researchers, and mergers & acquisitions are uplifting the profits of industry giants.

• Pitaya Foods in the U.S. expanded its offering beyond frozen fruits and launched ready-to-eat smoothie bowls in September 2023.
• In October 2023, India’s Nature’s Touch acquired Sunrise Growers frozen fruit operations.

Fact.MR provides detailed information about the price points of key producers of individual quick freeze fruits positioned across the world, sales growth, production capacity, and speculative technological expansion, in the recently updated market report.

Key Segments of Individual Quick Freeze Fruit Market Research

• By Fruit Type :

  • Red Fruits & Berries
  • Tropical Fruits
  • Citrus Fruits
  • Others

• By End Use :

  • Food Industry
  • Households
  • HoReCa
  • Others

• By Sales Channel :

  • Direct Sales
  • Indirect Sales

• By Region :

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • East Asia
  • South Asia & Pacific
  • Middle East & Africa