Demand and Trend Analysis of Dairy Product in Libya

Dairy Product Sales Outlook for Libya (2024 to 2034)

According to a new research report published by Fact.MR, a market research and competitive intelligence provider, sales of dairy products in Libya are estimated to reach US$ 637.9 million in 2024. The market in Libya is projected to increase at a CAGR of 4% and touch a valuation of US$ 944.3 million by 2034-end.

Libya is mostly dependent on imported dairy products to fulfill domestic demand due to its limited dairy production, which is caused by issues related to poor infrastructure and investment. To meet the increasing demand for dairy products, the country has made strong commercial links with the European Union and neighboring countries such as Tunisia, Egypt, and others.

These strong commercial relationships with other countries are supporting a stable supply of dairy products, particularly milk, yogurt, and cheese into the market. Addressing rising consumption needs and assisting in supply stabilization despite internal production constraints, these agreements help guarantee a consistent flow of dairy products in Libya.

Key Market Growth Drivers

• Demand for imported dairy products is increasing in Libya because of its high dependence on other countries for these products as well as low supply from locals.
• The trade relation of Libya with other dairy-exporting countries such as Tunisia, Egypt, and the European Union is making consistent supply of dairy products in the country.
• When there are issues with food security, dairy products, especially powdered milk are generally added to government food aid programs. These initiatives play a crucial role in guaranteeing that underprivileged populations easily purchase dairy products.
• Powder milk sales are continuously increasing in Libya due to its extended shelf life and ability to be stored without refrigerators. People in Libya are widely consuming powdered milk because there is a lack of reliable electricity in several areas.
• Consumers are widely purchasing dairy products because of the need for nutrition, which is provided by these products. These products hold nutritional advantages, particularly in terms of their ability to supply important vitamins and calcium, due to this reason the demand is continuously rising in Libya.
• Prominent players in the market of dairy products in Libya are focusing on continuous developments in cold chain logistics and storage, which is positively influencing sales growth as well.
• The country is focusing on improving and expanding modern retail outlets such as supermarkets and hypermarkets in metropolitan cities, which is making a wider choice of dairy products more accessible to consumers; this is driving up demand growth.

Report Attribute	Detail
Dairy Product Sales in Libya (2024E)	US$ 637.9 Million
Projected Sales (2034F)	US$ 944.3 Million
Demand Growth (2024 to 2034)	4% CAGR
Cheese Segment Value (2034F)	US$ 230.4 Million
Convenience Stores Segment Value (2034F)	US$ 260.6 Million
Key Companies Profiled	Arab Dairy; Guney Sut; Rawidary; Tamah Food Industries Company; Pant Mawr Farmhouse Cheeses; Dairygold Deutschland Handels GmbH; B&C Food; AI Mazraa; Buhajar Group; AI Naseem; The Kraft Heinz Company; HB Group; Safi Food Complex.

What is Positively Influencing Sales of Dairy Products in Libya?

“Growing Demand for Powdered Milk Driving Market Expansion in the Country”

Among all dairy products, sales of powdered milk are increasing at a high pace due to its extended shelf life and low requirement for refrigeration, as several areas in Libya face challenges related to electricity supply. In rural areas with frequent power outages, fresh dairy products are harder to come by, and due to this, the sales of powdered milk are increasing in the country.

Due to issues related to poor infrastructure and investment, Libya is extremely dependent on imported dairy products to satisfy domestic demand because of low local dairy output. Due to this, several key companies from several countries are focusing on Libya to gain profit from it. Libya is making strong relations with well-known dairy-export countries such as the European Union and other neighboring countries including Egypt and Tunisia.

What Factors are Limiting Demand for Dairy Products in Libya?

“Low Domestic Production and Issues Related to Storage”

Demand for dairy products in Libya is hampered by low local production and storage issues, particularly in rural agriculture. Weak agricultural and cold chain logistics are limiting the sales growth of dairy products in the country. Poor facilities and outdated technologies are making it more difficult to keep dairy products fresh and increase waste rates.

This inefficiency is making fresh dairy products difficult to come by and making the country more reliant on imports to meet its needs. To minimize spoilage, improve product quality, and support regional dairy production, the country needs to focus on improving infrastructure.

Category-wise Insights

Why is the Demand for Cheese Growing in Libya Compared to Other Dairy Products?

“Sales of Cheese Rising Due to Cultural Significance and Usage in Several Traditional Dishes”

Attribute	Cheese
Segment Value (2024E)	US$ 154.4 Million
Growth Rate (2024 to 2034)	4.1% CAGR
Projected Value (2034F)	US$ 230.4 Million

Compared to other products, the demand for cheese is increasing in Libya because of its cultural significance and variety. Cheese is a mainstay in Libyan cooking and generally appears as an element in main courses and traditional dishes. Cheese is appealing in the country because of its logistical and infrastructural issues due to its lengthy shelf life and simplicity of storage.

In addition, there is a growing popularity for convenient and varied food options due to a high number of people moving to urban areas and this is further driving up sales of cheese. Cheese is an important dairy product in Libya because of its high utilization in both home cooking and restaurant settings.

Why Sales of Dairy Products are High at Convenience Stores in Libya?

“Growing Consumer Preference Due to Strategic Location and Convenient Offerings”

Attribute	Convenience Stores
Segment Value (2024E)	US$ 176.1 Million
Growth Rate (2024 to 2034)	4% CAGR
Projected Value (2034F)	US$ 260.6 Million

Sales of dairy products in Libya are high at convenience stores because of their strategic positions and convenient offerings. A high number of people consider convenience stores, as they are generally located in busy areas and simple to make fast purchases. Convenience stores generally sell a wide range of dairy products such as milk, cheese, yogurt, and others.

Demand for convenience products is high due to instant accessibility and the perfect fit for most people, particularly those with busy schedules. Other than this, several consumers prefer purchasing fresh dairy products from convenience stores for ease of shopping.

Competitive Landscape

Dairy product companies are expanding the range of products they offer by launching milk, yogurt, cheese, and fortified options to meet the increasing demand in Libya. The country is focusing on making strong commercial ties with nearby countries such as Egypt and Tunisia, as well as European countries to guarantee a consistent flow of dairy product imports. Other than this, Libya is focusing on improving its cold chain logistics for storage and delivery and reducing spoilage, due to this, several market players are aiming at the country to increase their profitability.

• In February 2024, the Safi Food Complex declared the commencement of its milk and juice-producing factory operations. As part of the Whiba Holding Group, Safi asserts that its new complex is the most technologically advanced and largest milk and juice production facility in Libya.

Fact.MR provides detailed information about the price points of leading companies offering dairy products positioned in Libya, sales growth, production capacity, and speculative technological expansion, in this new market report.

Segmentation of Dairy Products Study in Libya

• By Product Type :

  • Milk & Cream
    • Flavored
    • Non-Flavored
  • Cheese
    • Cheddar
    • Mozzarella
    • Feta
  • Butter
    • Salted
    • Unsalted
  • Dairy Desserts
  • Yogurt & Buttermilk
    • Flavored
    • Non-Flavored

• By Sales Channel :

  • Modern Trade
  • Online Retailers
  • Convenience Stores
  • Mom & Pop Shops