Commercial Printing Market

Commercial Printing Market Outlook (2024 to 2034)

According to the new study published by Fact.MR, the global commercial printing market is analyzed to reach a worth of US$ 385.59 billion in 2024 and has been projected to expand at a CAGR of 3.7% to achieve a valuation of US$ 552.28 billion by the end of the assessment period in 2034.

Continuous ongoing advancements in digital printing technology are positively impacting the market for commercial printing technology as they are helping to increase speed, quality, cost-effectiveness, and others. Because of these developments shorter print runs and more customizable are becoming possible, which are allowing companies to create customized products without having to commit to expensive costs or enormous volumes.

Small and medium-sized businesses (SMEs) who require premium prints for branding and marketing purposes but have tight budgets are particularly benefiting from this flexibility. Businesses are more easily obtaining high-quality printing solutions on demand due to digital printing’s accuracy and shorter setup time. This factor is also supporting the rising trend toward individualized and fast-response marketing methods.

Key Market Growth Drivers

• The need for printed packaging materials is increasing due to the increasing demand from several sectors such as e-Commerce, food & beverages, personal care & cosmetics, and others. In these sectors, printed details are extremely crucial as they affect consumers, which is further stimulating demand for commercial printing.
• Advances in digital printing technology, such as increased speed, quality, and affordability, allow for shorter print runs with greater customization options. Especially small and medium-sized firms (SMEs), now more easily obtain high-quality printing at affordable prices because of these developments, and also this factor is contributing to the commercial printing market size expansion.
• Traditional print advertising is still important in real estate, retail, and small enterprises, even in the world of digital marketing.
• Several businesses are spending on printed promotional items, such as banners, pamphlets, and brochures to efficiently reach target audiences and increase brand visibility.
• One of the commercial printing market trends is increasing demand for custom options, ranging from distinctive packaging and labels to promotional material.
• In marketing initiatives, personalized print materials are used more to help firms give customers experiences they remember.
• The demand for environment-friendly printing techniques, such as recyclable inks, biodegradable materials, less waste, and others is increasing as environmental sustainability is gaining attention in several countries.
• Key players in the commercial printing market are pushed to innovate by this trend to increase demand by complying with legal requirements.

Report Attributes	Details
Commercial Printing Market Size (2024E)	US$ 385.59 Billion
Forecasted Market Value (2034F)	US$ 552.28 Billion
Global Market Growth Rate (2024 to 2034)	3.7% CAGR
North America Market Value (2024E)	US$ 113.81 Billion
East Asia Market Growth Rate (2024 to 2034)	4.3% CAGR
Commercial Printing Segment Value (2034F)	US$ 296.48 Billion
Advertisers Segment Value (2034F)	US$ 299.95 Billion
Key Companies Profiled	Cenveo Worldwide Limited; Acme Printing; R.R. Donnelley & Sons Company; Transcontinental Inc.; LSC Communications LLC; Cimpress Plc; Dai Nippon Printing Co., Ltd.; Ennis, Inc.; Shutterfly; Deluxe Corporation; FedEx Corporation; VistaPrint; Tenaui; Digital Express; INX Group Limited; Amba Multiprint

Why is Demand for Commercial Printing Increasing Across the Globe?

“Growing Demand for High-Quality Printed Packaging from e-Commerce and Consumer Goods Companies”

The continuously expanding consumer goods and e-Commerce sectors are the primary reasons behind the commercial printing market growth. High-quality printed packaging that not only protects items but also provides important product information and increases brand identification is becoming more in demand as several products are distributed directly to customers.

In sectors, such as food and beverages, cosmetics, and pharmaceuticals, where printed packaging information, including ingredients, usage guidelines, and brand logos significantly affect customer purchasing decisions, this is particularly important. Personalized and eye-catching packaging is helping companies to stand out in a competitive market, which is making printed packaging an important tool for client interaction and differentiation.

What is Restraining Market Growth for Commercial Printing?

“Rising Raw Material Prices and Shift Toward Digital Marketing Hampering Demand Growth”

The demand for commercial printing is hampered by the continuously rising prices of elementary raw materials, including paper, ink, and specialist substrates. Variability in prices of these materials further increases manufacturing expenditures, which makes it more difficult for printing businesses to stay profitable. These additional expenses are difficult for several businesses, particularly smaller ones with less pricing freedom, to pass on to customers, which results in narrower margins.

The increasing shift toward digital marketing is somehow negatively affecting market expansion. Several businesses are increasingly investing more of their marketing money in digital channels, such as social media, email marketing, online advertisements, and others because they provide wide reach, affordability, and real-time statistics that these platforms provide.

Country-wise Insights

The East Asia region is projected to lead throughout the assessment period with a significant worldwide commercial printing market share. High demand for commercial printing from the packaging and e-Commerce sectors as well as the strong manufacturing sectors are driving the market expansion in East Asia. The market in North America is also showing bullish sentiments due to increasing demand from the publishing, packaging, and advertising industries.

What is the Market Outlook for Commercial Printing in the United States?

“Strong e-Commerce Sector Driving Demand for Eye-Catchy Printed Packaging Materials”

Attribute	United States
Market Value (2024E)	US$ 101.98 Billion
Growth Rate (2024 to 2034)	3.7% CAGR
Projected Value (2034F)	US$ 145.24 Billion

The requirement for creative packaging solutions is increasing in the United States along with the growing e-Commerce sector. Businesses are focusing on developing personalized as well as eye-catching printed packaging that not only safeguards their product during transportation but also strengthens brand identity because of consumers' growing preference for online shopping in the country.

Personalized elements and eye-catching designs, such as branded boxes and distinctive labeling are becoming essential in the United States to attract more consumers and increase revenue share of business. The demand for premium commercial printing services is driven by this trend toward customized packaging solutions, which is going beyond aesthetics to mirror a larger trend in e-Commerce where the unboxing experience is seen as a crucial component of customer pleasure.

Why is Requirement for Commercial Printing Growing in Japan?

“High Focus on Technological Innovation in Digital Printing Methods”

Attribute	Japan
Market Value (2024E)	US$ 35.04 Billion
Growth Rate (2024 to 2034)	4.2% CAGR
Projected Value (2034F)	US$ 51.72 Billion

The strong consumer goods sector in Japan is continuously driving up the need for commercial printing. Other than this, domestic players are focusing on technological developments in digital printing, which is enabling more specialized solutions and shorter print runs. Businesses that want personalization in their branding and marketing initiatives are finding these innovations appealing as they allow them to create materials that are specifically tailored to the interests of particular target audiences.

A growing number of businesses in Japan are implementing environment-friendly printing techniques to meet strict regulatory requirements. This increasing emphasis on sustainability in Japan is not only meeting regulations regarding eco-friendly products but also improving brand recognition, which is driving the market expansion in the country.

Category-wise Insights

The demand for commercial printing from manufacturers for labels and wrappings is projected to increase at a 4.1% CAGR over the next ten years. As e-Commerce sector is expanding in several regions, there is a rising demand for visually appealing and useful packaging that improves brand identity and product presentation. Labels and wrappings are key for consumer involvement because they provide marketing messages, compliance information, and important information.

Which Product and Service is Gaining More Attention from End Users?

“Growing Demand for Effective Communication and Presentation in Competitive Market”

Attribute	Commercial Printing
Segment Value (2024E)	US$ 199.8 Billion
Growth Rate (2024 to 2034)	4.2% CAGR
Projected Value (2034F)	US$ 296.48 Billion

In the market, the demand for commercial printing is high in comparison with packaging and newspaper printing. Commercial printmaking is also popularly known as business printing and they are widely used for brochures, leaflets, catalogs, postcards, and others. Other than this, they are also increasingly utilized in day-to-day operational activities, such as forms, envelopes, labels, and others. To increase brand awareness and consumer interaction, companies are spending more money on premium marketing materials, including flyers, brochures, promotional products, and others.

Diverse printed collateral is now rising in demand because of the growing digital marketing and the corresponding necessity for printed products that are used along with online campaigns.

Why is Demand for Commercial Printing High from Advertisers?

“Requirement Increasing to Enhance Brand Visibility Through High-Quality Print Products”

Attribute	Advertisers
Segment Value (2024E)	US$ 209.27 Billion
Growth Rate (2024 to 2034)	3.8% CAGR
Projected Value (2034F)	US$ 299.95 Billion

The demand for commercial printing from advertisers is increasing because of the ongoing significance of complete marketing plans. Brochures, flyers, posters, and others are still useful for targeting particular areas and building real relationships with customers, even in the age of Internet marketing. High-quality print products are widely used by advertisers to stand out in a competitive world, improve brand visibility, develop memorable campaigns, and others.

Modern printing technologies also give advertisers the ability to customize their materials to target particular areas, which is helping to increase response rates and engagement even further. The need for commercial printing services is rising because of the combination of conventional and creative advertising strategies.

Competitive Landscape

Several companies involved in commercial printing businesses are focusing on value-added services such as graphic design, digital marketing, packaging solutions, and others to their list of offers in addition to standard printing. They meet a wider range of customer needs and create new revenue streams due to this diversity. To increase productivity, cut expenses, and improve product quality, businesses are investing in advanced printing technologies including digital printing, 3D printing, and automation.

• On 1st November 2024, Sakata INX's wholly owned subsidiary, INX Group Limited, stated that it successfully acquired Coatings & Adhesives Corporation (C&A), a major player in the North American coatings market, notably for its specialty products.
• In November 2024, the purchase of a Canon varioPRINT iX inkjet press was announced by Digital Express, a top supplier of superior, fast-turnaround printing services. Digital Express will be able to provide its clients with even quicker turnaround times, better prints, and more affordable prices thanks to this new piece of equipment.
• In November 2024, to improve its overall operations, Amba Multiprint (previously Amba Offset), a commercial printer and solutions supplier to the pharmaceutical, cosmetics, and packaging industries, installed a Jetsci Colornovo Hybrid from Monotech Systems.
• In September 2024, the largest digital commercial printing press in the Middle East was opened by Tenaui, a market leader in digital commercial printing solutions in Saudi Arabia. The first-of-its-kind Tenaui Commercial Digital Printing Center in the Kingdom is situated at Ali Ibn Al Mufaddal, And Noor, Riyadh 14271.

Fact.MR provides detailed information about the price points of prominent players in the commercial printing market positioned across the world, sales growth, production capacity, and speculative technological expansion, in this new market report.

Segmentation of Commercial Printing Market Research

• By Product & Service :

  • Commercial Printing
  • Package Printing
  • Newspaper
  • Others

• By Major Market :

  • Advertisers
  • Labels & Wrappings for Manufacturers
  • Publishers
  • Others

• By Region :

  • North America
  • Western Europe
  • Eastern Europe
  • Latin America
  • East Asia
  • South Asia & Pacific
  • Middle East & Africa