Body Worn Insect Repellent Market

Body Worn Insect Repellent Market Outlook (2025 to 2035)

The body worn insect repellent market is valued USD 541 million in 2024 and has been forecast to expand at a noteworthy CAGR of 7.7% to end up at USD 1,226 million by 2035. Body worn insect repellent sector has expansive range of product type and distribution channel.

The body-worn insect repellent market has been driven due to the widening awareness of consumers toward the health hazards resulting from insect-borne diseases such as malaria, dengue fever, and Zika virus.

The body-worn insect repellent market presents substantial opportunities for growth and innovation, driven by a notable shift in consumer preferences towards natural and eco-friendly products. As awareness of insect-borne diseases grows, it is important for businesses to modify their products so that they provide adequate protection with sustainability.

The need for research and development investment will be significant in formulating advanced products to meet consumer needs. Strategic marketing and distribution will also help achieve the market very effectively when it reaches demographics. Companies are best positioned to benefit from those trends in the ever-changing dynamics of this landscape.

Report Attributes	Details
Global Body Worn Insect Repellent Market Size (2024A)	USD 541 million
Estimated Market Value (2025E)	USD 584 million
Forecasted Market Value (2035F)	USD 1,226 million
Global Market Growth Rate (2025 to 2035)	7.7% CAGR
North America Market Share (2025)	38.6%
U.S. Market Growth Rate (2025 to 2035)	7.0% CAGR
Key Companies Profiled	Godrej Group; S.C. Johnson & Son, Inc.; Insect Shield, LLC; Reckitt Benckiser Group Plc; Spectrum Brands Holdings, Inc.; Tender Corporation; ExOfficio LLC; The 3M Company; Columbia Sportswear Company; Sawyer Products Inc.; Pont de Nemours and Company.

Historic Analysis (2020 to 2024) and Future (2025 to 2035) Pathway Analysis for the Global Body Worn Insect Repellent Market

The market for global body worn insect repellent market grew at a growth rate of 7.4% from 2020 to 2024, and by the end of 2024, it was valued USD 541 million. The stringent regulations related to body worn insect repellent market is a major factor for the steady increase of the market during the forecasted period.

Historical Report Attributes	Details
Market Size (2020A)	USD 398 million
Market Size (2024A)	USD 541 million
Historical CAGR (2020 to 2024)	7.4%
Forecasted CAGR (2025 to 2035)	7.7%

• Short Term (2025 to 2028): The body-worn insect repellent market is expected to experience steady growth in the short term. Companies are likely to be launching new formulations, especially natural and organic formulations, while promoting the same by investing in the campaigns educating the consumers on the need for protection against insects during peak outdoor seasons.
• Medium Term (2030 to 2032): In the mid-term a significant shift towards sustainability is anticipated, with rising demand for eco-friendly and biodegradable products. Technological advancements will lead to the introduction of innovative wearable devices, and regulatory changes which could prompt a move towards natural alternatives. Market penetration in emerging regions, particularly in Asia-Pacific and Latin America, will be a focus as awareness of insect-borne diseases increases.
• Long Term (2032 to 2035): In the long term, the market might become more mature, with strong brands and niche entrants. Consumer education regarding the risks associated with insect bites will continue to drive demand. Integration of health monitoring technologies into insect repellent devices may introduce new product categories. Collaboration with global health organizations in combating diseases transmitted by insects may increase awareness and usage of repellents in high-risk areas. Companies that adapt well to changing consumer preferences, which invest in innovations, and will be placed appropriately for success because of the transformation in the current market landscape.

On the back of the aforementioned facts, the global Body Worn Insect Repellent market is anticipated to grow at a CAGR of 7.7% during the forecast period from 2025 to 2035, according to the Fact.MR, a market research and competitive intelligence provider.

Market Dynamics

What are the Factors Propelling Global Sales of Body Worn Insect Repellent Market?

“Rise in Health risks and insect native diseases”

The increased incidence of insect-borne diseases - such as malaria, dengue, and Zika virus - has indeed been linked with consumer awareness regarding the importance of protection against bites.

Secondly, outdoor recreational activities like camping, hiking, and traveling have greatly gained popularity and resulted in an enormous demand for effective insect repellents. The demand for natural or organic products is pushing innovations because consumers seek safer alternatives to the traditional chemical-based repellents.

“Technological Advancements in Body Worn Insect Repellent Market Production”

Innovations within the body-worn insect repellent market include the development of wearable devices that utilize ultrasonic technology or release repellent substances, presenting viable alternatives to conventional sprays and lotions. These advancements are increasingly appealing to consumers seeking more effective and convenient solutions.

Furthermore, sensor-enabled smart wearables are being introduced, allowing for real-time monitoring of environmental conditions and providing immediate recommendations for insect protection. This integration of technology enhances user experience and effectiveness, positioning these products favorably in a competitive market landscape.

What are the Challenges Encountered by Manufacturers of Body Worn Insect Repellent Market?

“Severe safety and environmental regulations have been put upon for Insect Repellent.”

Manufacturers in the body-worn insect repellent market encounter significant challenges, including stringent regulatory requirements that govern product safety and efficacy. Compliance with these regulations can increase production costs and extend time-to-market.

In addition to that, educating consumers about the advantages and correct usage of body-worn repellents is crucial, as misconceptions regarding their effectiveness may hinder market acceptance and sales. Overcoming these barriers is essential for manufacturers to successfully navigate this competitive landscape and drive growth.

Country-wise Insights

Why is Adoption of Body Worn Insect Repellent Market High in the United States?

“A Rising Demand for Body-Worn Insect Repellents in the United States Driven by Health Awareness and Technological Advancements.”

The market in the United States is valued USD 144.5 million in 2025 and is projected to expand at a CAGR of 6.8% through 2035. This market is projected to generate a USD 134.4 million absolute opportunities from 2025 to 2035.

The high adoption of body-worn insect repellents in the United States is primarily driven by the rising incidence of vector-borne diseases, such as Lyme disease and West Nile virus, which elevate consumer health concerns.

There is a growing need for these products, driven by increasing health awareness and a proactive approach to disease prevention. Consumer interest and adoption rates in this market are also influenced by technological advancement, including more effective and user-friendly wearable devices.

Why is China a Lucrative Market for Body Worn Insect Repellent?

“Rising Health Awareness and Demand for Natural Products Make China a Lucrative Market for Body-Worn Insect Repellents.”

The market in the China is estimated to reach USD 189.9 million in 2035 at a CAGR of 9.1%. This market is projected to generate a USD 110.5 million absolute opportunities from 2025 to 2035.

The Chinese market offers substantial prospects for body-worn insect repellents, primarily based on the rising demand for natural and herbal products, particularly in the urban regions with increased health consciousness. Such a market would also be promising in terms of growth due to increasing awareness regarding insect-borne diseases and subsequent interest in high-quality consumer goods that are derived from natural sources.

The Chinese government's efforts to increase public health and safety also increase the attractiveness of body-worn insect repellents as a necessary product for those who want to have effective and environmentally friendly protection.

With increased urbanization and disposable incomes, the demand for innovative and effective methods of insect protection is expected to grow in China, which will make it a significant market in the global body-worn insect repellent market.

Category-wise Insights

Which Product Type is Widely Preferred for the Production of Insect repellent?

“The most widely preferred products for the production of Insect repellent include oil and creams.”

The oil and cream segment is the most preferred in the production of body-worn insect repellent as it currently dominates the market due to its efficiency and familiarity among consumers. Such formulations are liked for durability and comfort upon application.

Therefore, it happens to be the first choice among many users. The sprays are also well-liked for convenience and ease of use, particularly among outdoor enthusiasts requiring quick reapplication during activities. Innovative products like stickers and patches are gaining traction as unique solutions that provide continuous insect protection without direct skin contact.

Competitive Landscape

Key players in the body worn insect repellent market are Godrej Group, S.C. Johnson & Son, Inc., Insect Shield, Reckitt Benckiser Group, Spectrum Brands Holdings, Tender Corporation, ExOfficio LLC, The 3M Company, Columbia Sportwear Company, Sawyer Products, Pont de Nemours and Company.

Companies devote a significant portion of their revenue to R&D to resolve problems and offer creative solutions to draw in new customers and stay competitive. Companies are developing customized offerings for issues that meet industry-specific needs to compete with other players.

• In April 2024, L.L. Bean introduced a new collection of outdoor gear featuring built-in insect repellent technology. The collection includes jackets, pants, and hats that are treated with a durable insect-repellent finish, providing protection against biting insects for the duration of the garment's life. L.L. Bean's commitment to enhancing outdoor experiences through innovative solutions highlights the increasing consumer demand for effective insect protection in outdoor apparel.
• In July 2023, ExOfficio launched a new line of clothing embedded with Insect Shield technology. This innovative fabric treatment provides long-lasting protection against mosquitoes and other biting insects, making it ideal for outdoor enthusiasts. The clothing is designed for comfort and breathability while ensuring that wearers remain protected during their adventures. ExOfficio's commitment to combining style with functionality highlights the growing demand for effective insect protection in everyday apparel.

Fact.MR has provided detailed information about the price points of key manufacturers of body worn insect repellent positioned across regions, sales growth, production capacity, and speculative technological expansion, in the recently published report.

Segmentation Body Worn Insect Repellent Industry Research

• By Type :

  • Appareal
    • Trousers
    • Shirts
    • Jackets
    • Head Nets
    • Sprays
  • Oils and Creams
    • Plant Based
    • Synthetic
    • Stickers and Patches

• By Distribution Channel :

  • Online
  • Offline