Yoga Equipment Market
Yoga Equipment Market Study by Yoga Blocks & Bricks, Yoga Belts, Bolster & Zafus, Yoga Chairs & Feet Up, Yoga Ropes & Swings, Exercise Balls, and Yoga Weigh Bars From 2024 to 2034
Analysis of Yoga Equipment Market Covering 30+ Countries Including Analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more
Yoga Equipment Market Outlook (2024 to 2034)
The global yoga equipment market is estimated to reach a valuation of US$ 10.15 billion in 2024 and further expand at a CAGR of 3.4% to end up at US$ 13.91 billion by 2034.
Growing obesity rates and rising consumer health consciousness are the main drivers of industry expansion. Several people have started practicing yoga because of growing awareness of health issues and the types of diseases linked to unhealthy lifestyle choices.
Furthermore, individuals are increasingly purchasing products that complement their workout routines, such as yoga mats, as they become more health aware, which is driving market expansion.
Because yoga is becoming increasingly popular as a way to enhance both physical and mental well-being, the market for yoga mats is growing on a global scale. As yoga centers, gyms, and wellness centers proliferate, the growing demand for yoga has resulted in a spike in the need for yoga mats.
Due to this need, online fitness-based channels and programs have also emerged, offering dedicated areas for yoga practice and contributing to the market's expansion.
The market has expanded owing to the trend toward a more comprehensive approach to fitness that takes into account both mental and physical components. In response, several producers have innovated and created premium yoga mats that provide customers with comfort, support, and happiness. Premium yoga mats that meet the changing demands of health-conscious customers are therefore in greater demand, as stated in the yoga equipment industry outlook.
| Report Attribute | Detail |
|---|---|
| Yoga Equipment Market Size (2024E) | US$ 10.15 Billion |
| Forecasted Market Value (2034F) | US$ 13.91 Billion |
| Global Market Growth Rate (2024 to 2034) | 3.4% CAGR |
| East Asia Market Growth Rate (2024 to 2034) | 4% |
| North America Market Value (2034F) | 3.62 Billion |
| Exercise Balls Segment Value (2034F) | US$ 2.59 Billion |
| Yoga Blocks and Bricks Segment Value (2034F) | US$ 1.51 Billion |
| Key Companies Profiled | Jade Yoga; Lululemon; Athletica; Manduka; Sequentialls Brands Group; Hugger Mugger Para Rubber; Gaiam; Yogabum; Aerolite |
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Key Factors Driving Demand for Yoga Equipment
Yoga has become progressively popular over the preceding years. Based on yoga figures globally, yoga has been enumerated among the top 10 most prevalent fitness activities in the world. Changing lifestyles and modernization have caused disturbing effects on people’s health, which has resulted in increasing consciousness of health wellness programs, as discussed in a yoga equipment industry analysis by Fact.MR.
The rising demand for smart yoga equipment, increasing consciousness among the young generation, and growing consumer spending are key drivers powering the demand for yoga equipment. The growth in yoga practices among youngsters has led to multiple demands for specific accessories and equipment, such as exercise mats and yoga belts. Hence, the growth in the popularity of yoga is anticipated to drive overall growth.
The rise in the number of wellness centers and yoga studios will support elevating the growth of the overall product requirement. Individual yoga trainers are emerging to fascinate a major number of yoga enthusiasts, which will help in snowballing the overall demand.
The demand for yoga equipment is on the rise due to rising health awareness and improving lifestyle. The mounting dominance of obesity and related diseases is compelling people to opt for a healthy lifestyle. Globally, more people are opting for yoga over other exercises and gyms, as the anterior does not have any drawbacks or side effects. This will eventually boost the demand for yoga equipment in more regions.
Affordability is another dynamic factor that is pouring the potential for yoga equipment worldwide. Several people cannot meet the expenses to pay for the fitness center every month. More people are electing home-based yoga exercises to stay fit and live a healthy lifestyle, according to the yoga equipment industry analysis.
Furthermore, there is an incessant growth in the number of yoga clubs given the mounting trend for exploiting yoga exercises at home. Such yoga fitness clubs offer yoga courses at reasonable prices as linked to the gym’s monthly subscriptions. Hence, growing yoga clubs are supplementing the demand for yoga equipment and accessories, thereby positively impacting overall yoga equipment market growth.
Challenges Faced by Manufacturers of Yoga Equipment
Yoga equipment manufacturers have to face challenges in terms of advancement in technologies, customer expectations, and dynamic market conditions. In the trend of modernity if manufacturers are selling tangible goods there is a projection of a rise in demand from health-conscious people.
There will be a demand for yoga practices as long as people desire to lose weight. Manufacturers in this field do not operate in typical B2C or B2B modes; hence, they do not rely on the usual business tactics. According to the yoga equipment industry outlook, the companies need inward revenue flow to ensure infrastructure and regular scale-up of enterprises.
The niche demographics are another challenge associated with the yoga equipment market. These customers look for long-term equipment hence the vendors have to deal with a dedicated populace and companies focus on sales leads and intensive marketing strategies.
The market is flooded with several manufacturers, which is raising competition. There is a large set of similar brands that make customers’ decisions depend on the price factor, which is demanding manufacturers to stay open for flexibility in pricing practices.
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Segment-Wise Analysis
The highest revenue share is recorded for yoga mats and yoga belts owing to their large-scale possibility in the application. However, accelerating growth in fitness and health centers is expected to give a booster to other products, such as Yoga bricks and Yoga balls due to their niche functionalities.
Based on end users, the yoga equipment demand is dominated by the household segment owing to the large demand from regular yoga practitioners. There is a significant rise in people preferring yoga as a daily exercise, which is expected to remain dominant in the forecast period. The rising number of gyms and fitness centers are factors responsible for the increasing demand for yoga tools.
“Specialty Stores Expected to Dominate Sales in the Forecast Period”
There is an anticipated rise in the specialty stores segment in the forecast period due to high preference by fitness freak people. More customers are conscious of the accessory’s behavior and fitness activities. These customers prefer visiting specialty stores. The increasingly busy lifestyles and changing consumer behavior are stimuli to the mushrooming penetration of e-Commerce sites, which is expected to dominate in the coming years.
Regional Outlook
“Asia Pacific Dominates the Global Yoga Equipment Market”
Asia Pacific accounts for a noteworthy amount of shared yoga equipment among all regions. Conferring to the UN study, the maximum number of yoga physicians& consultants are in the Asia Pacific region. In addition, factors, such as the presence of low-cost labor and horde availability of raw materials, awareness of fitness and preference towards fit &healthy lifestyle among the youths, and the existence of several local manufacturers are liable for propelling the demand in Asia Pacific region.
“India Accounts for 3 to 5% of Sales of Global Yoga Equipment”
This is owing to the rise in the number of yoga studios, the increase in the attractiveness of yoga practices in Asia, and the rise in sales of yoga gear at different studios. Impacts, including the local government activities in funding the yoga business, such as the AYUSH initiative by the Indian government in 2018.
However, Asia-Pacific is projected to record a significant CAGR during the estimated period, owing to rich yogic ethos in countries, such as India, reliable knowledge through the Indian sub-continent, and a vast number of yoga schools & studios across the region.
“UK, Italy, Germany: Rising Yoga Hubs in the European Region”
The European market for yoga equipment is majorly dominated by yoga clubs, gyms, and individuals. The rise in the obese population, increase in health awareness, the influence of digitalization, and health benefits associated with yoga drive the growth in European yoga equipment requirement.
Countries, such as the UK, Italy, Germany, and France have the world’s largest fitness centers, whereas Germany is the highest revenue generator in the Europe region. Growth in consciousness towards regular physical activities to uphold a healthy lifestyle inspires entities for working out regularly, which, in turn, is projected to propel the Europe yoga equipment growth.
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Competitive landscape highlights only certain players
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Competitive Landscape
These players have implemented strategies of agreements and acquisitions to boost their position in the yoga equipment market. The launch of smart mats will offer massive growth opportunities. To make the most of it, the key players and vendors are focusing more on the rising prospects in the fast-budding segments while upholding their positions in the slow-growing segments.
The leading suppliers are Recreational Equipment, South Florida Promotions, Global Store Supply, Alo Yoga, North American Mat Co., Logit, Kamin & Associates, Mat Depot, and Waitz Corp. American Rubber & Supply, MPD Holdings, and Spartan Direct.
Overall, the evolution prospects of yoga equipment are promising, as more people are favoring yoga systems and the increase in the number of wellness centers and yoga studios in an emerging market will reinforce the demand for yoga types of equipment.
Key Segments of Yoga Equipment Market Research
-
By Product Type :
- Yoga Blocks & Bricks
- Yoga Belts
- Bolster & Zafus
- Yoga Chairs & Feet Up
- Yoga Ropes & Swings
- Exercise Balls
- Yoga Weigh Bars
- Others
-
By Sales Channel :
- Modern Trade Channels
- Specialty Stores
- Direct to Customer Channels
- Third Party Online Stores
- Others
-
By End Users :
- Yoga Clubs
- Homes
- Gyms
- Schools
- Wellness/Community Centers
- Others
-
By Region :
- North America
- Latin America
- Eastern Europe
- Western Europe
- East Asia
- South Asia & Pacific
- Middle East & Africa
Table of Content
- 1. Executive Summary
- 2. Industry Introduction, including Taxonomy and Market Definition
- 3. Market Trends and Success Factors, including Macro-economic Factors, Market Dynamics, and Recent Industry Developments
- 4. Global Market Demand Analysis and Forecast, including Historical Analysis and Future Projections
- 5. Pricing Analysis
- 6. Global Market Analysis and Forecast
- 6.1. Product Type
- 6.2. Sales Channel
- 6.3. End Users
- 7. Global Market Analysis and Forecast, By Product Type
- 7.1. Yoga Blocks & Bricks
- 7.2. Yoga Belts
- 7.3. Bolsters & Zafus
- 7.4. Yoga Chairs & Feet Up
- 7.5. Yoga Ropes & Swings
- 7.6. Exercise Balls
- 7.7. Yoga Weigh Bars
- 7.8. Others
- 8. Global Market Analysis and Forecast, By Sales Channel
- 8.1. Modern Trade Channels
- 8.2. Specialty Stores
- 8.3. Direct To Customer Channels
- 8.4. Third Party Online Stores
- 8.5. Others
- 9. Global Market Analysis and Forecast, By End Users
- 9.1. Yoga Clubs
- 9.2. Homes
- 9.3. Gyms
- 9.4. Schools
- 9.5. Wellness / Community Centers
- 9.6. Others
- 10. Global Market Analysis and Forecast, By Region
- 10.1. North America
- 10.2. Latin America
- 10.3. Western Europe
- 10.4. Eastern Europe
- 10.5. East Asia
- 10.6. South Asia & Pacific
- 10.7. MEA
- 11. North America Sales Analysis and Forecast, by Key Segments and Countries
- 12. Latin America Sales Analysis and Forecast, by Key Segments and Countries
- 13. Western Europe Sales Analysis and Forecast, by Key Segments and Countries
- 14. Eastern Europe Sales Analysis and Forecast, by Key Segments and Countries
- 15. East Asia Sales Analysis and Forecast, by Key Segments and Countries
- 16. South Asia & Pacific Sales Analysis and Forecast, by Key Segments and Countries
- 17. MEA Sales Analysis and Forecast, by Key Segments and Countries
- 18. Sales Forecast by Product Type, Sales Channel, and End Users for 30 Countries
- 19. Competition Outlook, including Market Structure Analysis, Company Share Analysis by Key Players, and Competition Dashboard
- 20. Company Profile
- 20.1. Barefoot Yoga
- 20.2. Jade Yoga
- 20.3. Lululemon Atheletica
- 20.4. Manduka
- 20.5. Sequentials Brands Group
- 20.6. Hugger Mugger Para Rubber
- 20.7. Gaiam
- 20.8. Yogabum
- 20.9. Aerolite
- 20.10. Aurorae
- 20.11. Khataland
- 20.12. Lining
- 20.13. Proiron
- 20.14. Easy yoga
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List Of Table
Table 1: Global Market US$ Mn Forecast by Region
Table 2: Global Market US$ Mn Forecast by Product Type
Table 3: Global Market US$ Mn Forecast by Sales Channel
Table 4: Global Market US$ Mn Forecast by End Users
Table 5: North America Market US$ Mn Forecast by Country
Table 6: North America Market US$ Mn Forecast by Product Type
Table 7: North America Market US$ Mn Forecast by Sales Channel
Table 8: North America Market US$ Mn Forecast by End Users
Table 9: Latin America Market US$ Mn Forecast by Country
Table 10: Latin America Market US$ Mn Forecast by Product Type
Table 11: Latin America Market US$ Mn Forecast by Sales Channel
Table 12: Latin America Market US$ Mn Forecast by End Users
Table 13: Western Europe Market US$ Mn Forecast by Country
Table 14: Western Europe Market US$ Mn Forecast by Product Type
Table 15: Western Europe Market US$ Mn Forecast by Sales Channel
Table 16: Western Europe Market US$ Mn Forecast by End Users
Table 17: Eastern Europe Market US$ Mn Forecast by Country
Table 18: Eastern Europe Market US$ Mn Forecast by Product Type
Table 19: Eastern Europe Market US$ Mn Forecast by Sales Channel
Table 20: Eastern Europe Market US$ Mn Forecast by End Users
Table 21: East Asia Market US$ Mn Forecast by Country
Table 22: East Asia Market US$ Mn Forecast by Product Type
Table 23: East Asia Market US$ Mn Forecast by Sales Channel
Table 24: East Asia Market US$ Mn Forecast by End Users
Table 25: South Asia & Pacific Market US$ Mn Forecast by Country
Table 26: South Asia & Pacific Market US$ Mn Forecast by Product Type
Table 27: South Asia & Pacific Market US$ Mn Forecast by Sales Channel
Table 28: South Asia & Pacific Market US$ Mn Forecast by End Users
Table 29: MEA Market US$ Mn Forecast by Country
Table 30: MEA Market US$ Mn Forecast by Product Type
Table 31: MEA Market US$ Mn Forecast by Sales Channel
Table 32: MEA Market US$ Mn Forecast by End Users
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List Of Figures
Figure 1: Global Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Product Type
Figure 2: Global Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Sales Channel
Figure 3: Global Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by End Users
Figure 4: Global Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Region
Figure 5: North America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Product Type
Figure 6: North America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Sales Channel
Figure 7: North America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by End Users
Figure 8: North America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Country
Figure 9: Latin America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Product Type
Figure 10: Latin America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Sales Channel
Figure 11: Latin America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by End Users
Figure 12: Latin America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Country
Figure 13: Western Europe Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Product Type
Figure 14: Western Europe Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Sales Channel
Figure 15: Western Europe Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by End Users
Figure 16: Western Europe Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Country
Figure 17: Eastern Europe Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Product Type
Figure 18: Eastern Europe Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Sales Channel
Figure 19: Eastern Europe Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by End Users
Figure 20: Eastern Europe Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Country
Figure 21: East Asia Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Product Type
Figure 22: East Asia Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Sales Channel
Figure 23: East Asia Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by End Users
Figure 24: East Asia Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Country
Figure 25: South Asia & Pacific Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Product Type
Figure 26: South Asia & Pacific Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Sales Channel
Figure 27: South Asia & Pacific Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by End Users
Figure 28: South Asia & Pacific Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Country
Figure 29: MEA Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Product Type
Figure 30: MEA Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Sales Channel
Figure 31: MEA Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by End Users
Figure 32: MEA Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Country
Know thy Competitors
Competitive landscape highlights only certain players
Complete list available upon request
- FAQs -
What is the present outlook for the yoga equipment market?
At present global yoga equipment market is valued at US$ 10.15 billion in 2024.
What is the evaluated growth forecast for yoga equipment sales?
The market is analyzed to cross the valuation of US$ 13.91 billion by the end of 2034.
What is the approximate growth rate in the forecast duration?
The market is projected to grow at a CAGR of 3.4% in the forecast period from 2024 to 2034.
Which region is evaluated to dominate in sales of yoga equipment?
Asia Pacific region will dominate the sales of yoga equipment going forward.
Who are the key players in the global market?
The key players in the market are Jade Yoga, Lululemon Athletica, Manduka, Gaiam, Yogabum, and Aerolite.
Yoga Equipment Market