Deodorants and Antiperspirants Market

Deodorants and Antiperspirants Market By Product (Deodorants, Antiperspirants), By Fragrance (Floral, Fruity, Warm, Woody & Earthy, Fragrance-Free), By Consumer Orientation (Women, Men, Unisex), By Sales Channel & By Region - Global Insights 2022 To 2032

Analysis of Deodorants and Antiperspirants market covering 30 + countries including analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more

Deodorants and Antiperspirants Market Outlook (2022 to 2032)

The global deodorants and antiperspirants market is projected to expand steadily at a value CAGR of 5.1%, during the forecast period 2022 to 2032. In the year 2022, the market size is projected to expand and gain a global market valuation of US$ 27 Billion. Considering this steady growth along with the booming demand in the global market, the deodorants and antiperspirants market is expected to reach US$ 44.5 Billion by 2032.

Deodorant and antiperspirant are personal care items that are used to reduce or eliminate perspiration and body odor. These products contain a variety of components, including carriers, aroma, and antimicrobial agents. Furthermore, these compounds improve the deodorant and antiperspirant's shelf life, wetness, and other properties.

Consumers' increased disposable income and growing awareness of personal hygiene are driving growth in the deodorant and antiperspirant industry. Furthermore, increased urbanization and the increasing launch of novel products by major competitors to meet rising demand are fueling market expansion. Unilever, for example, will release deodorant wipes in February 2019. Its new deodorant wipes provide a clever solution for individuals to keep fresh as they go through one activity to the next. Such product developments are expected to boost the demand for deodorants and antiperspirants during the forecast period.

Report Attributes Details
Anticipated Base Year Value (2021) US$ 25.7 Billion
Expected Market Value (2022) US$ 27 Billion
Projected Forecast Value (2032) US$ 44.5 Billion
Global Growth Rate (2022 to 2032) 5.1 %
Expected Growth Rate of the US Market (2022 to 2032) 5% CAGR
Anticipated Growth Rate of China Market (2022 to 2032) 8% CAGR
Prominent Players in The Global Market Unilever Plc.; Procter & Gamble; Henkel AG & Company, KGaA; L'Oreal Company; Beiersdorf AG; Colgate Palmolive; Victoria’s Secret; Christian Dior SE; Forest Essentials; Marks and Spencer Group plc.; The Estée Lauder Companies Inc.; The Body Shop; Godrej Consumer Product Limited; Avon Products Inc.; CavinKare Pvt. Ltd.

The expanding young population is propelling the deodorant and antiperspirant business forward. They are the fastest-growing items in terms of youth demand. They have accounted for the greatest selling in the perfumes category, due to perks such as anti-bacterial prevention and long-lasting freshness. The market for personal grooming items such as fragrances is expanding rapidly due to the growing youthful population and the increasing demand of these products throughout the world.

Advanced technologies, eye-catching designs, and appealing packaging are fueling the deodorant and antiperspirant market expansion. The increasing adoption for smaller packages and better spray effectiveness for the deodorant solutions, which are convenient and easy to use, is propelling market expansion. Furthermore, the continual introduction of aluminum-based deodorants with appealing designs in order to broaden the customer base is fueling the deodorant and antiperspirant market expansion.

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2017 to 2021 Deodorants And Antiperspirants Market Demand Analysis vs. Forecast 2022 to 2032

According to market research and competitive intelligence provider Fact.MR- the market for deodorants and antiperspirants reflected a value CAGR of 8% during the historical period, 2017- 2021. Lower middle-class consumers have quietly developed as a consumer segment that has begun to purchase a variety of things that they previously considered specialized or costly. Deodorants and antiperspirants are among the most mature goods throughout geographies. Taking this demographic shift into consideration, marketers in emerging nations have begun to intentionally shift their channels to rural and semi-urban areas, where demand is plentiful but mostly untapped.

Deodorants and antiperspirants contain chemical components like cyclomethicone and dimethicone, which operate as great carrier substances and have good emollient characteristics. Nivea Whitening deodorant, for example, a famous brand manufactured by Beiersdorf, includes cyclomethicone to provide skin smoothening and whitening properties. Such features are attracting more skin-conscious people to this market.

Given these data and changes in dynamics, the market for deodorants and antiperspirants is expected to grow at a moderate CAGR of roughly 5% over the next decade. As a result, growth forecasts for the projected time frame are relatively moderate when compared to the historical period.

Prominent Growth Drivers Influencing deodorants and antiperspirants market

Growing demand for organic and natural ingredients to boost the global market demand

Consumers are increasingly requesting natural components in deodorants and antiperspirants. Consumers are becoming more aware of the negative impacts of the chemicals utilized in these items. Growing customer desire for natural goods, as well as increased competition, are pressuring corporations to develop products with improved attributes and no irritation risk. Every year, over 1,200 patents for deodorants and antiperspirants containing natural components are submitted, prompting independent businesses to develop natural deodorants.

Companies are increasingly minimizing the use of aluminum and alcohol in antiperspirants due to the danger of skin damage and illnesses such as breast cancer caused by the use of these substances. Alcohol-free antiperspirants, such as dermatologist-tested Dove Clinical Protection and Dry Sure, have been brought to the market. These products are completely safe to use and will not cause skin irritation or harm. Such products will surely attract more consumers to this market during 2022-2032.

Companies to spend a lot on advertisements to Promote Brands Globally

R&D and advertising are propelling the market forward. These elements are being invested in by key parties in order to influence consumer purchasing decisions. Furthermore, the growing significance of celebrity endorsement and social media is influencing important market participants' advertising methods.

With the increase in online sales, deodorants and antiperspirants businesses are increasingly integrating photos and videos to encourage perfume and scent sales. Some online cosmetics merchants also allow customers to personalize their scents and aromas. As a result, the major market participants are actively investing in advertising and marketing to entice customers to use digital platforms.

For example, L'Oréal created the cockpit tool, which evaluates the ROI and productivity of its media spending in real time. This allows for improved decision-making while developing performance plans. Furthermore, due to rising advertising and marketing costs, the market is likely to see considerable rise in sales of artisanal and custom deodorants items throughout the forecast period.

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What Could Possibly Hinder Deodorants and Antiperspirants Market Demand?

Chemical ingredients to harm the skin and thus restrict the market growth

Aluminum salt is a significant element in antiperspirants because it suppresses perspiration, hence limiting bacterial development and body odor. The use of antiperspirants containing aluminum salt results in the deposition of aluminum salts over the pores on the skin, which may be hazardous to some extent.

Furthermore, propellants and volatile organic chemicals included in deodorants and antiperspirants deplete the ozone layer, causing environmental imbalance. These drugs must be taken in moderation.

As a result, mid- and low-scale businesses have difficulties in selecting alternative ingredients. Manufacturers are also concerned about the cost of competing items. Such factors will hinder the growth of the global deodorants and antiperspirants during the forecast period.

Category-wise Insights

Which product type is forecast to gain the maximum market share?

The deodorants segment will continue to dominate the global market during the forecast period

The deodorants category is expected to lead the global deodorants and antiperspirants market in 2022 and is likely to retain its dominance throughout the forecast period. The segment is predicted to gain a global market share of 65% by 2022.

Deodorants prevent odor, but antiperspirants fight perspiration and odor. Antiperspirants are generally used to treat excessive sweating and dampness beneath the arms. While these statistics show that antiperspirants are more widely used than deodorants, the former is more expensive. This helps in boosting the demand in the deodorants segment globally.

Furthermore, because antiperspirants inhibit sweat glands, which some customers think is unnatural and not beneficial physiologically, many consumers avoid using them. Deodorants are widely accessible in retail outlets such as local grocery shops and are affordable to the majority of consumers.

Which consumer orientation segment will gain the bigger share during the forecast period?

Women’ category is being highly preferred by the customers

In 2022, the women’s segment is expected to hold the major portion of the deodorants and antiperspirants market by type, accounting for almost 40% of the global market share.

The aroma of products aimed at women differs from that of those aimed at males. Women typically buy things that appeal to their feminine sensibilities.

Furthermore, women are more concerned about their odor and are more conscious of how they seem and smell outside of their houses. This is the primary cause for women's high sales of antiperspirants, deodorants, fragrances, and body mists and hence propel the market growth.

Which sales channel will generate the highest revenue in 2022?

Modern trade to register the highest revenues in 2022

In 2022, modern commerce is predicted to account for more than 35% of total deodorant and antiperspirant sales. Consumers may discover a wide assortment of products at a variety of prices in modern trade channels such as supermarkets and hypermarkets.

They also provide sample goods to test the aroma before purchasing. Their combined product offerings also make them the most sought-after sales channel for deodorants and antiperspirants. Such developments will propel the growth in the global market.

Know thy Competitors

Competitive landscape highlights only certain players
Complete list available upon request

Country-wise Analysis

What is the outlook of the US deodorants and antiperspirants market?

Elevated lifestyle changes will boost the market demand

The US market will be the most lucrative market for deodorants and antiperspirants during the forecast period. As per Fact.MR, the US market is expected to gain a market share of 45% in 2022.

Personal care and grooming goods, such as deodorants and antiperspirants, are popular among the metropolitan population in the United States. Due to their elevated lifestyle and concern for maintaining the status quo, they are frequent users of such things.

Despite the fact that customers choose products with a better mix of ingredients and functionality, demand for deodorants and antiperspirants is likely to develop at a slower rate. While the market in the United States expanded at a CAGR of 4% from 2017 to 2021, it is expected to increase at a rate close to 5% through 2032.

What can be expected from the Chinese market for deodorants and antiperspirants?

Increased use of antiperspirants to boost the regional demand

China has emerged as one of the most profitable markets for the marketing of deodorants and antiperspirants and is also expected to register the highest CAGR during 2022-2032.During the forecast period, the Chinese market for deodorants and antiperspirants is expected to grow at an 8% CAGR.

Previously, Chinese people felt that perspiration was beneficial since it detoxified the body, making it difficult for most deodorant and antiperspirant firms to promote their products in the nation. However, as a result of the cross-cultural habit induction effect, as European and American cultures find their way into the Chinese population, acceptability and liking for deodorant and antiperspirant products have increased. Because of the country's huge white space and limited penetration of such items, China represents a big potential for market participants.

Start-up Scenario :

  • Wild, an eco-friendly deodorant company, has just established new collaborations with some of the UK's largest supermarkets, shops, and department stores in order to develop and grow their reach in 2021. With rising customer awareness of the need for sustainable consumption and environmentally responsible shopping, Wild provides a unique brand with focused sustainability pledges.
  • SmartyPits is free of aluminum, phthalates, parabens, and propylene glycol, and we give a portion of sales back to breast cancer research and survivor support. In the last year, SmartyPits has grown from making under $110,000 in 2020 to making over $520,000 by the end of Q3 in 2021.

Competitive Landscape

The majority of corporations have concentrated on new product launches and growing production operations in emerging countries. Innovation, cooperation with important actors, partnerships, strategic alliances, and the growth of regional and worldwide distribution networks are examples of strategies. Some significant advances in the deodorants and antiperspirants market include:

  • Unilever announced the launch of its Degree deodorants for people with impairments in 2021. The deodorant has a hook design, magnetic cap closing, and enhanced grip positioning to make it more accessible to persons with mobility or vision impairments.
  • Procter & Gamble Company announced in 2021 that it’s Secret and Old Spice brand antiperspirants will be available in refillable cases. The business also intends to extend its line of aluminum-free deodorants, which will be packed in recyclable paper tubes consisting of 90% recycled paperboard and Forest Stewardship Council-certified (FSC).
  • Procter & Gamble Company announced the debut of three product varieties of its brand Old Spice in 2021. The three scent sub-brands have been dubbed Dynasty, Sea Spray, and Royalty by the corporation. Aluminum-free claims are offered for all three types.

Key Segments Covered in the Deodorants and Antiperspirants Market Report

  • By Product :

    • Deodorants
      • Aerosol Sprays
      • Sticks and Solids
      • Creams & Wipes
    • Antiperspirants
      • Aerosol Sprays
      • Roll-Ons
      • Sticks and Solids
      • Gels
  • By Fragrance :

    • Fruity
    • Floral
    • Warm
    • Woody & Earthy
    • Fragrance-free
  • By Consumer Orientation :

    • Women
    • Men
    • Unisex
  • By Sales Channel :

    • Modern Trade
    • Drug Stores
    • Convenience Stores
    • Beauty Stores
    • Online Retail
    • Other Sales Channels
  • By Region :

    • North America
    • Latin America
    • Europe
    • East Asia
    • South Asia
    • Oceania
    • Middle East Africa

Table of Content

  • 1. Executive Summary
  • 2. Market Overview
  • 3. Market Background and Foundation Data Points
  • 4. Market Dynamics
  • 5. Price Point Analysis
  • 6. Global Market Analysis 2017 to 2021 and Forecast, 2022 to 2032
  • 7. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Product Type
    • 7.1. Deodorant
    • 7.2. Antiperspirant
  • 8. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Fragrance
    • 8.1. Floral
    • 8.2. Fruity
    • 8.3. Warm
    • 8.4. Woody & Earthy
    • 8.5. Fragrance Free
  • 9. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Consumer Orientation
    • 9.1. Women
    • 9.2. Men
    • 9.3. Unisex
  • 10. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Sales Channel
    • 10.1. Modern Trade
    • 10.2. Drug Stores
    • 10.3. Convenience Stores
    • 10.4. Beauty Stores
    • 10.5. Online Retail
    • 10.6. Other Sales Channels
  • 11. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Region
    • 11.1. North America
    • 11.2. Latin America
    • 11.3. Europe
    • 11.4. East Asia
    • 11.5. South Asia
    • 11.6. Oceania
    • 11.7. Middle East and Africa (MEA)
  • 12. North America Market Analysis 2017 to 2021 and Forecast 2022 to 2032
  • 13. Latin America Market Analysis 2017 to 2021 and Forecast 2022 to 2032
  • 14. Europe Market Analysis 2017 to 2021 and Forecast 2022 to 2032
  • 15. East Asia Market Analysis 2017 to 2021 and Forecast 2022 to 2032
  • 16. South Asia Market Analysis 2017 to 2021 and Forecast 2022 to 2032
  • 17. Oceania Market Analysis 2017 to 2021 and Forecast 2022 to 2032
  • 18. Middle East and Africa Market Analysis 2017 to 2021 and Forecast 2022 to 2032
  • 19. Key Countries Market Analysis 2017 to 2021 and Forecast 2022 to 2032
  • 20. Market Structure Analysis
  • 21. Competition Analysis
    • 21.1. Unilever Plc
    • 21.2. Procter & Gamble Company
    • 21.3. Henkel AG & Company, KGaA
    • 21.4. L'Oreal S.A.
    • 21.5. Beiersdorf AG
    • 21.6. Colgate Palmolive
    • 21.7. Victoria’s Secret
    • 21.8. Christian Dior SE
    • 21.9. Forest Essentials
    • 21.10. Marks and Spencer Group plc
    • 21.11. The Estée Lauder Companies Inc.
    • 21.12. The Body Shop
    • 21.13. Godrej Consumer Product Limited
    • 21.14. Avon Products Inc.
    • 21.15. CavinKare Pvt. Ltd.
  • 22. Appendix
  • 23. Research Methodology

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List Of Table

Table 01: Global Market Volume (US$ Mn), By Product Type, 2017 to 2021

Table 02: Global Market Volume (US$ Mn), By Product Type, 2022 to 2032

Table 03: Global Market Value (US$ Mn), By Product Type, 2017 to 2021

Table 04: Global Market Value (US$ Mn), By Product Type, 2022 to 2032

Table 05: Global Market Volume (US$ Mn), By Fragrance, 2017 to 2021

Table 06: Global Market Volume (US$ Mn), By Fragrance, 2022 to 2032

Table 07: Global Market Value (US$ Mn), By Fragrance, 2017 to 2021

Table 08: Global Market Value (US$ Mn), By Fragrance, 2022 to 2032

Table 09: Global Market Volume (US$ Mn), By Consumer Orientation, 2017 to 2021

Table 10: Global Market Volume (US$ Mn), By Consumer Orientation, 2022 to 2032

Table 11: Global Market Value (US$ Mn), By Consumer Orientation, 2017 to 2021

Table 12: Global Market Value (US$ Mn), By Consumer Orientation, 2022 to 2032

Table 13: Global Market Volume (US$ Mn), By Sales Channel, 2017 to 2021

Table 14: Global Market Volume (US$ Mn), By Sales Channel, 2022 to 2032

Table 15: Global Market Value (US$ Mn), By Sales Channel, 2017 to 2021

Table 16: Global Market Value (US$ Mn), By Sales Channel, 2022 to 2032

Table 17: Global Market Volume (US$ Mn), By Region, 2017 to 2021

Table 18: Global Market Volume (US$ Mn), By Region, 2022 to 2032

Table 19: Global Market Value (US$ Mn), By Region, 2017 to 2021

Table 20: Global Market Value (US$ Mn), By Region, 2022 to 2032

Table 21: North America Market Volume (US$ Mn), By Product Type, 2017 to 2021

Table 22: North America Market Volume (US$ Mn), By Product Type, 2022 to 2032

Table 23: North America Market Value (US$ Mn), By Product Type, 2017 to 2021

Table 24: North America Market Value (US$ Mn), By Product Type, 2022 to 2032

Table 25: North America Market Volume (US$ Mn), By Fragrance, 2017 to 2021

Table 26: North America Market Volume (US$ Mn), By Fragrance, 2022 to 2032

Table 27: North America Market Value (US$ Mn), By Fragrance, 2017 to 2021

Table 28: North America Market Value (US$ Mn), By Fragrance, 2022 to 2032

Table 29: North America Market Volume (US$ Mn), By Consumer Orientation, 2017 to 2021

Table 30: North America Market Volume (US$ Mn), By Consumer Orientation, 2022 to 2032

Table 31: North America Market Value (US$ Mn), By Consumer Orientation, 2017 to 2021

Table 32: North America Market Value (US$ Mn), By Consumer Orientation, 2022 to 2032

Table 33: North America Market Volume (US$ Mn), By Sales Channel, 2017 to 2021

Table 34: North America Market Volume (US$ Mn), By Sales Channel, 2022 to 2032

Table 35: North America Market Value (US$ Mn), By Sales Channel, 2017 to 2021

Table 36: North America Market Value (US$ Mn), By Sales Channel, 2022 to 2032

Table 37: North America Market Volume (US$ Mn), By Country, 2017 to 2021

Table 38: North America Market Volume (US$ Mn), By Country, 2022 to 2032

Table 39: North America Market Value (US$ Mn), By Country, 2017 to 2021

Table 40: North America Market Value (US$ Mn), By Country, 2022 to 2032

Table 41: Latin America Market Volume (US$ Mn), By Product Type, 2017 to 2021

Table 42: Latin America Market Volume (US$ Mn), By Product Type, 2022 to 2032

Table 43: Latin America Market Value (US$ Mn), By Product Type, 2017 to 2021

Table 44: Latin America Market Value (US$ Mn), By Product Type, 2022 to 2032

Table 45: Latin America Market Volume (US$ Mn), By Fragrance, 2017 to 2021

Table 46: Latin America Market Volume (US$ Mn), By Fragrance, 2022 to 2032

Table 47: Latin America Market Value (US$ Mn), By Fragrance, 2017 to 2021

Table 48: Latin America Market Value (US$ Mn), By Fragrance, 2022 to 2032

Table 49: Latin America Market Volume (US$ Mn), By Consumer Orientation, 2017 to 2021

Table 50: Latin America Market Volume (US$ Mn), By Consumer Orientation, 2022 to 2032

Table 51: Latin America Market Value (US$ Mn), By Consumer Orientation, 2017 to 2021

Table 52: Latin America Market Value (US$ Mn), By Consumer Orientation, 2022 to 2032

Table 53: Latin America Market Volume (US$ Mn), By Sales Channel, 2017 to 2021

Table 54: Latin America Market Volume (US$ Mn), By Sales Channel, 2022 to 2032

Table 55: Latin America Market Value (US$ Mn), By Sales Channel, 2017 to 2021

Table 56: Latin America Market Value (US$ Mn), By Sales Channel, 2022 to 2032

Table 57: Latin America Market Volume (US$ Mn), By Country, 2017 to 2021

Table 58: Latin America Market Volume (US$ Mn), By Country, 2022 to 2032

Table 59: Latin America Market Value (US$ Mn), By Country, 2017 to 2021

Table 60: Latin America Market Value (US$ Mn), By Country, 2022 to 2032

Table 61: Europe Market Volume (US$ Mn), By Product Type, 2017 to 2021

Table 62: Europe Market Volume (US$ Mn), By Product Type, 2022 to 2032

Table 63: Europe Market Value (US$ Mn), By Product Type, 2017 to 2021

Table 64: Europe Market Value (US$ Mn), By Product Type, 2022 to 2032

Table 65: Europe Market Volume (US$ Mn), By Fragrance, 2017 to 2021

Table 66: Europe Market Volume (US$ Mn), By Fragrance, 2022 to 2032

Table 67: Europe Market Value (US$ Mn), By Fragrance, 2017 to 2021

Table 68: Europe Market Value (US$ Mn), By Fragrance, 2022 to 2032

Table 69: Europe Market Volume (US$ Mn), By Consumer Orientation, 2017 to 2021

Table 70: Europe Market Volume (US$ Mn), By Consumer Orientation, 2022 to 2032

Table 71: Europe Market Value (US$ Mn), By Consumer Orientation, 2017 to 2021

Table 72: Europe Market Value (US$ Mn), By Consumer Orientation, 2022 to 2032

Table 73: Europe Market Volume (US$ Mn), By Sales Channel, 2017 to 2021

Table 74: Europe Market Volume (US$ Mn), By Sales Channel, 2022 to 2032

Table 75: Europe Market Value (US$ Mn), By Sales Channel, 2017 to 2021

Table 76: Europe Market Value (US$ Mn), By Sales Channel, 2022 to 2032

Table 77: Europe Market Volume (US$ Mn), By Country, 2017 to 2021

Table 78: Europe Market Volume (US$ Mn), By Country, 2022 to 2032

Table 79: Europe Market Value (US$ Mn), By Country, 2017 to 2021

Table 80: Europe Market Value (US$ Mn), By Country, 2022 to 2032

Table 81: East Asia Market Volume (US$ Mn), By Product Type, 2017 to 2021

Table 82: East Asia Market Volume (US$ Mn), By Product Type, 2022 to 2032

Table 83: East Asia Market Value (US$ Mn), By Product Type, 2017 to 2021

Table 84: East Asia Market Value (US$ Mn), By Product Type, 2022 to 2032

Table 85: East Asia Market Volume (US$ Mn), By Fragrance, 2017 to 2021

Table 86: East Asia Market Volume (US$ Mn), By Fragrance, 2022 to 2032

Table 87: East Asia Market Value (US$ Mn), By Fragrance, 2017 to 2021

Table 88: East Asia Market Value (US$ Mn), By Fragrance, 2022 to 2032

Table 89: East Asia Market Volume (US$ Mn), By Consumer Orientation, 2017 to 2021

Table 90: East Asia Market Volume (US$ Mn), By Consumer Orientation, 2022 to 2032

Table 91: East Asia Market Value (US$ Mn), By Consumer Orientation, 2017 to 2021

Table 92: East Asia Market Value (US$ Mn), By Consumer Orientation, 2022 to 2032

Table 93: East Asia Market Volume (US$ Mn), By Sales Channel, 2017 to 2021

Table 94: East Asia Market Volume (US$ Mn), By Sales Channel, 2022 to 2032

Table 95: East Asia Market Value (US$ Mn), By Sales Channel, 2017 to 2021

Table 96: East Asia Market Value (US$ Mn), By Sales Channel, 2022 to 2032

Table 97: East Asia Market Volume (US$ Mn), By Country, 2017 to 2021

Table 98: East Asia Market Volume (US$ Mn), By Country, 2022 to 2032

Table 99: East Asia Market Value (US$ Mn), By Country, 2017 to 2021

Table 100: East Asia Market Value (US$ Mn), By Country, 2022 - 2032

Table 101: South Asia Market Volume (US$ Mn), By Product Type, 2017 to 2021

Table 102: South Asia Market Volume (US$ Mn), By Product Type, 2022 to 2032

Table 103: South Asia Market Value (US$ Mn), By Product Type, 2017 to 2021

Table 104: South Asia Market Value (US$ Mn), By Product Type, 2022 to 2032

Table 105: South Asia Market Volume (US$ Mn), By Fragrance, 2017 to 2021

Table 106: South Asia Market Volume (US$ Mn), By Fragrance, 2022 to 2032

Table 107: South Asia Market Value (US$ Mn), By Fragrance, 2017 to 2021

Table 108: South Asia Market Value (US$ Mn), By Fragrance, 2022 to 2032

Table 109: South Asia Market Volume (US$ Mn), By Consumer Orientation, 2017 to 2021

Table 110: South Asia Market Volume (US$ Mn), By Consumer Orientation, 2022 to 2032

Table 111: South Asia Market Value (US$ Mn), By Consumer Orientation, 2017 to 2021

Table 112: South Asia Market Value (US$ Mn), By Consumer Orientation, 2022 to 2032

Table 113: South Asia Market Volume (US$ Mn), By Sales Channel, 2017 to 2021

Table 114: South Asia Market Volume (US$ Mn), By Sales Channel, 2022 to 2032

Table 115: South Asia Market Value (US$ Mn), By Sales Channel, 2017 to 2021

Table 116: South Asia Market Value (US$ Mn), By Sales Channel, 2022 to 2032

Table 117: South Asia Market Volume (US$ Mn), By Country, 2017 to 2021

Table 118: South Asia Market Volume (US$ Mn), By Country, 2022 to 2032

Table 119: South Asia Market Value (US$ Mn), By Country, 2017 to 2021

Table 120: South Asia Market Value (US$ Mn), By Country, 2022 - 2032

Table 121: Oceania Market Volume (US$ Mn), By Product Type, 2017 to 2021

Table 122: Oceania Market Volume (US$ Mn), By Product Type, 2022 to 2032

Table 123: Oceania Market Value (US$ Mn), By Product Type, 2017 to 2021

Table 124: Oceania Market Value (US$ Mn), By Product Type, 2022 to 2032

Table 125: Oceania Market Volume (US$ Mn), By Fragrance, 2017 to 2021

Table 126: Oceania Market Volume (US$ Mn), By Fragrance, 2022 to 2032

Table 127: Oceania Market Value (US$ Mn), By Fragrance, 2017 to 2021

Table 128: Oceania Market Value (US$ Mn), By Fragrance, 2022 to 2032

Table 129: Oceania Market Volume (US$ Mn), By Consumer Orientation, 2017 to 2021

Table 130: Oceania Market Volume (US$ Mn), By Consumer Orientation, 2022 to 2032

Table 131: Oceania Market Value (US$ Mn), By Consumer Orientation, 2017 to 2021

Table 132: Oceania Market Value (US$ Mn), By Consumer Orientation, 2022 to 2032

Table 133: Oceania Market Volume (US$ Mn), By Sales Channel, 2017 to 2021

Table 134: Oceania Market Volume (US$ Mn), By Sales Channel, 2022 to 2032

Table 135: Oceania Market Value (US$ Mn), By Sales Channel, 2017 to 2021

Table 136: Oceania Market Value (US$ Mn), By Sales Channel, 2022 to 2032

Table 137: Oceania Market Volume (US$ Mn), By Country, 2017 to 2021

Table 138: Oceania Market Volume (US$ Mn), By Country, 2022 to 2032

Table 139: Oceania Market Value (US$ Mn), By Country, 2017 to 2021

Table 140: Oceania Market Value (US$ Mn), By Country, 2022 - 2032

Table 141: MEA Market Volume (US$ Mn), By Product Type, 2017 to 2021

Table 142: MEA Market Volume (US$ Mn), By Product Type, 2022 to 2032

Table 143: MEA Market Value (US$ Mn), By Product Type, 2017 to 2021

Table 144: MEA Market Value (US$ Mn), By Product Type, 2022 to 2032

Table 145: MEA Market Volume (US$ Mn), By Fragrance, 2017 to 2021

Table 146: MEA Market Volume (US$ Mn), By Fragrance, 2022 to 2032

Table 147: MEA Market Value (US$ Mn), By Fragrance, 2017 to 2021

Table 148: MEA Market Value (US$ Mn), By Fragrance, 2022 to 2032

Table 149: MEA Market Volume (US$ Mn), By Consumer Orientation, 2017 to 2021

Table 150: MEA Market Volume (US$ Mn), By Consumer Orientation, 2022 to 2032

Table 151: MEA Market Value (US$ Mn), By Consumer Orientation, 2017 to 2021

Table 152: MEA Market Value (US$ Mn), By Consumer Orientation, 2022 to 2032

Table 153: MEA Market Volume (US$ Mn), By Sales Channel, 2017 to 2021

Table 154: MEA Market Volume (US$ Mn), By Sales Channel, 2022 to 2032

Table 155: MEA Market Value (US$ Mn), By Sales Channel, 2017 to 2021

Table 156: MEA Market Value (US$ Mn), By Sales Channel, 2022 to 2032

Table 157: MEA Market Volume (US$ Mn), By Country, 2017 to 2021

Table 158: MEA Market Volume (US$ Mn), By Country, 2022 to 2032

Table 159: MEA Market Value (US$ Mn), By Country, 2017 to 2021

Table 160: MEA Market Value (US$ Mn), By Country, 2022 to 2032

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List Of Figures

Figure 01: Global Market Value (US$ Mn) and Year-on-Year Growth, 2017 to 2032

Figure 02: Global Market Absolute $ Historical Gain (2017 to 2021) and Opportunity (2022 – 2032), US$ Mn

Figure 03: Global Market Share, By Product Type, 2022 & 2032

Figure 04: Global Market Y-o-Y Growth Projections, By Product Type – 2022 to 2032

Figure 05: Global Market Attractiveness Index, By Product Type – 2022 to 2032

Figure 06: Global Market Share, By Sales Channel, 2022 & 2032

Figure 07: Global Market Y-o-Y Growth Projections, By Sales Channel – 2022 to 2032

Figure 08: Global Market Attractiveness Index, By Sales Channel – 2022 to 2032

Figure 09: Global Market Share, By Fragrance, 2022 & 2032

Figure 10: Global Market Y-o-Y Growth Projections, By Fragrance – 2022 to 2032

Figure 11: Global Market Attractiveness Index, By Fragrance – 2022 to 2032

Figure 12: Global Market Share, By Consumer Orientation, 2022 & 2032

Figure 13: Global Market Y-o-Y Growth Projections, By Consumer Orientation – 2022 to 2032

Figure 14: Global Market Attractiveness Index, By Consumer Orientation – 2022 to 2032

Figure 15: Global Market Share, By Consumer Orientation, 2022 & 2032

Figure 16: Global Market Y-o-Y Growth Projections, By Consumer Orientation – 2022 to 2032

Figure 17: Global Market Attractiveness Index, By Consumer Orientation – 2022 to 2032

Figure 18: Global Market Share, by Region, 2022 & 2032

Figure 19: Global Market Y-o-Y Growth Projections, by Region – 2022 to 2032

Figure 20: Global Market Attractiveness Index, by Region – 2022 to 2032

Figure 21: North America Market Value (US$ Mn) and Year-on-Year Growth, 2017 to 2032

Figure 22: North America Market Absolute $ Opportunity Historical (2017 to 2021) and Forecast Period (2022 – 2032), US$ Mn

Figure 23: North America Market Share, By Product Type, 2022 & 2032

Figure 24: North America Market Y-o-Y Growth Projections, By Product Type – 2022 to 2032

Figure 25: North America Market Attractiveness Index, By Product Type – 2022 to 2032

Figure 26: North America Market Share, By Sales Channel, 2022 & 2032

Figure 27: North America Market Y-o-Y Growth Projections, By Sales Channel – 2022 to 2032

Figure 28: North America Market Attractiveness Index, By Sales Channel – 2022 to 2032

Figure 29: North America Market Share, By Fragrance, 2022 & 2032

Figure 30: North America Market Y-o-Y Growth Projections, By Fragrance – 2022 to 2032

Figure 31: North America Market Attractiveness Index, By Fragrance – 2022 to 2032

Figure 32: North America Market Share, By Consumer Orientation, 2022 & 2032

Figure 33: North America Market Y-o-Y Growth Projections, By Consumer Orientation – 2022 to 2032

Figure 34: North America Market Attractiveness Index, By Consumer Orientation – 2022 to 2032

Figure 35: North America Market Share, By Consumer Orientation, 2022 & 2032

Figure 36: North America Market Y-o-Y Growth Projections, By Consumer Orientation – 2022 to 2032

Figure 37: North America Market Attractiveness Index, By Consumer Orientation – 2022 to 2032

Figure 38: North America Market Share, by Country, 2022 & 2032

Figure 39: North America Market Y-o-Y Growth Projections, by Country – 2022 to 2032

Figure 40: North America Market Attractiveness Index, by Country – 2022 to 2032

Figure 41: Latin America Market Value (US$ Mn) and Year-on-Year Growth, 2017 to 2032

Figure 42: Latin America Market Absolute $ Opportunity Historical (2017 to 2021) and Forecast Period (2022 – 2032), US$ Mn

Figure 43: Latin America Market Share, By Product Type, 2022 & 2032

Figure 44: Latin America Market Y-o-Y Growth Projections, By Product Type – 2022 to 2032

Figure 45: Latin America Market Attractiveness Index, By Product Type – 2022 to 2032

Figure 46: Latin America Market Share, By Sales Channel, 2022 & 2032

Figure 47: Latin America Market Y-o-Y Growth Projections, By Sales Channel – 2022 to 2032

Figure 48: Latin America Market Attractiveness Index, By Sales Channel – 2022 to 2032

Figure 49: Latin America Market Share, By Fragrance, 2022 & 2032

Figure 50: Latin America Market Y-o-Y Growth Projections, By Fragrance – 2022 to 2032

Figure 51: Latin America Market Attractiveness Index, By Fragrance – 2022 to 2032

Figure 52: Latin America Market Share, By Consumer Orientation, 2022 & 2032

Figure 53: Latin America Market Y-o-Y Growth Projections, By Consumer Orientation – 2022 to 2032

Figure 54: Latin America Market Attractiveness Index, By Consumer Orientation – 2022 to 2032

Figure 55: Latin America Market Share, By Consumer Orientation, 2022 & 2032

Figure 56: Latin America Market Y-o-Y Growth Projections, By Consumer Orientation – 2022 to 2032

Figure 57: Latin America Market Attractiveness Index, By Consumer Orientation – 2022 to 2032

Figure 58: Latin America Market Share, by Country, 2022 & 2032

Figure 59: Latin America Market Y-o-Y Growth Projections, by Country – 2022 to 2032

Figure 60: Latin America Market Attractiveness Index, by Country – 2022 to 2032

Figure 61: Europe Market Value (US$ Mn) and Year-on-Year Growth, 2017 to 2032

Figure 62: Europe Market Absolute $ Opportunity Historical (2017 to 2021) and Forecast Period (2022 – 2032), US$ Mn

Figure 63: Europe Market Share, By Product Type, 2022 & 2032

Figure 64: Europe Market Y-o-Y Growth Projections, By Product Type – 2022 to 2032

Figure 65: Europe Market Attractiveness Index, By Product Type – 2022 to 2032

Figure 66: Europe Market Share, By Sales Channel, 2022 & 2032

Figure 67: Europe Market Y-o-Y Growth Projections, By Sales Channel – 2022 to 2032

Figure 68: Europe Market Attractiveness Index, By Sales Channel – 2022 to 2032

Figure 69: Europe Market Share, By Fragrance, 2022 & 2032

Figure 70: Europe Market Y-o-Y Growth Projections, By Fragrance – 2022 to 2032

Figure 71: Europe Market Attractiveness Index, By Fragrance – 2022 to 2032

Figure 72: Europe Market Share, By Consumer Orientation, 2022 & 2032

Figure 73: Europe Market Y-o-Y Growth Projections, By Consumer Orientation – 2022 to 2032

Figure 74: Europe Market Attractiveness Index, By Consumer Orientation – 2022 to 2032

Figure 75: Europe Market Share, By Consumer Orientation, 2022 & 2032

Figure 76: Europe Market Y-o-Y Growth Projections, By Consumer Orientation – 2022 to 2032

Figure 77: Europe Market Attractiveness Index, By Consumer Orientation – 2022 to 2032

Figure 78: Europe Market Share, by Country, 2022 & 2032

Figure 79: Europe Market Y-o-Y Growth Projections, by Country – 2022 to 2032

Figure 80: Europe Market Attractiveness Index, by Country – 2022 to 2032

Figure 81: MEA Market Value (US$ Mn) and Year-on-Year Growth, 2017 to 2032

Figure 82: MEA Market Absolute $ Opportunity Historical (2017 to 2021) and Forecast Period (2022 – 2032), US$ Mn

Figure 83: MEA Market Share, By Product Type, 2022 & 2032

Figure 84: MEA Market Y-o-Y Growth Projections, By Product Type – 2022 to 2032

Figure 85: MEA Market Attractiveness Index, By Product Type – 2022 to 2032

Figure 86: MEA Market Share, By Sales Channel, 2022 & 2032

Figure 87: MEA Market Y-o-Y Growth Projections, By Sales Channel – 2022 to 2032

Figure 88: MEA Market Attractiveness Index, By Sales Channel – 2022 to 2032

Figure 89: MEA Market Share, By Fragrance, 2022 & 2032

Figure 90: MEA Market Y-o-Y Growth Projections, By Fragrance – 2022 to 2032

Figure 91: MEA Market Attractiveness Index, By Fragrance – 2022 to 2032

Figure 92: MEA Market Share, By Consumer Orientation, 2022 & 2032

Figure 93: MEA Market Y-o-Y Growth Projections, By Consumer Orientation – 2022 to 2032

Figure 94: MEA Market Attractiveness Index, By Consumer Orientation – 2022 to 2032

Figure 95: MEA Market Share, By Consumer Orientation, 2022 & 2032

Figure 96: MEA Market Y-o-Y Growth Projections, By Consumer Orientation – 2022 to 2032

Figure 97: MEA Market Attractiveness Index, By Consumer Orientation – 2022 to 2032

Figure 98: MEA Market Share, by Country, 2022 & 2032

Figure 99: MEA Market Y-o-Y Growth Projections, by Country – 2022 to 2032

Figure 100: MEA Market Attractiveness Index, by Country – 2022 to 2032

Figure 101: East Asia Market Value (US$ Mn) and Year-on-Year Growth, 2017 to 2032

Figure 102: East Asia Market Absolute $ Opportunity Historical (2017 to 2019) and Forecast Period (2021 – 2030), US$ Mn

Figure 103: East Asia Market Share, By Product Type, 2022 & 2032

Figure 104: East Asia Market Y-o-Y Growth Projections, By Product Type – 2022 to 2032

Figure 105: East Asia Market Attractiveness Index, By Product Type – 2022 to 2032

Figure 106: East Asia Market Share, By Sales Channel, 2022 & 2032

Figure 107: East Asia Market Y-o-Y Growth Projections, By Sales Channel – 2022 to 2032

Figure 108: East Asia Market Attractiveness Index, By Sales Channel – 2022 to 2032

Figure 109: East Asia Market Share, By Fragrance, 2022 & 2032

Figure 110: East Asia Market Y-o-Y Growth Projections, By Fragrance – 2022 to 2032

Figure 111: East Asia Market Attractiveness Index, By Fragrance – 2022 to 2032

Figure 112: East Asia Market Share, By Consumer Orientation, 2022 & 2032

Figure 113: East Asia Market Y-o-Y Growth Projections, By Consumer Orientation – 2022 to 2032

Figure 114: East Asia Market Attractiveness Index, By Consumer Orientation – 2022 to 2032

Figure 115: East Asia Market Share, By Consumer Orientation, 2022 & 2032

Figure 116: East Asia Market Y-o-Y Growth Projections, By Consumer Orientation – 2022 to 2032

Figure 117: East Asia Market Attractiveness Index, By Consumer Orientation – 2022 to 2032

Figure 118: East Asia Market Share, by Country, 2022 & 2032

Figure 119: East Asia Market Y-o-Y Growth Projections, by Country – 2022 to 2032

Figure 120: East Asia Market Attractiveness Index, by Country – 2022 to 2032

Figure 121: South Asia Market Value (US$ Mn) and Year-on-Year Growth, 2017 to 2032

Figure 122: South Asia Market Absolute $ Opportunity Historical (2017 to 2021) and Forecast Period (2022 – 2032), US$ Mn

Figure 123: South Asia Market Share, By Product Type, 2022 & 2032

Figure 124: South Asia Market Y-o-Y Growth Projections, By Product Type – 2022 to 2032

Figure 125: South Asia Market Attractiveness Index, By Product Type – 2022 to 2032

Figure 126: South Asia Market Share, By Sales Channel, 2022 & 2032

Figure 127: South Asia Market Y-o-Y Growth Projections, By Sales Channel – 2022 to 2032

Figure 128: South Asia Market Attractiveness Index, By Sales Channel – 2022 to 2032

Figure 129: South Asia Market Share, By Fragrance, 2022 & 2032

Figure 130: South Asia Market Y-o-Y Growth Projections, By Fragrance – 2022 to 2032

Figure 131: South Asia Market Attractiveness Index, By Fragrance – 2022 to 2032

Figure 132: South Asia Market Share, By Consumer Orientation, 2022 & 2032

Figure 133: South Asia Market Y-o-Y Growth Projections, By Consumer Orientation – 2022 to 2032

Figure 134: South Asia Market Attractiveness Index, By Consumer Orientation – 2022 to 2032

Figure 135: South Asia Market Share, By Consumer Orientation, 2022 & 2032

Figure 136: South Asia Market Y-o-Y Growth Projections, By Consumer Orientation – 2022 to 2032

Figure 137: South Asia Market Attractiveness Index, By Consumer Orientation – 2022 to 2032

Figure 138: South Asia Market Share, by Country, 2022 & 2032

Figure 139: South Asia Market Y-o-Y Growth Projections, by Country – 2022 to 2032

Figure 140: South Asia Market Attractiveness Index, by Country – 2022 to 2032

Figure 141: Oceania Market Value (US$ Mn) and Year-on-Year Growth, 2017 to 2032

Figure 142: Oceania Market Absolute $ Opportunity Historical (2017 to 2021) and Forecast Period (2022 – 2032), US$ Mn

Figure 143: Oceania Market Share, By Product Type, 2022 & 2032

Figure 144: Oceania Market Y-o-Y Growth Projections, By Product Type – 2022 to 2032

Figure 145: Oceania Market Attractiveness Index, By Product Type – 2022 to 2032

Figure 146: Oceania Market Share, By Sales Channel, 2022 & 2032

Figure 147: Oceania Market Y-o-Y Growth Projections, By Sales Channel – 2022 to 2032

Figure 148: Oceania Market Attractiveness Index, By Sales Channel – 2022 to 2032

Figure 149: Oceania Market Share, By Fragrance, 2022 & 2032

Figure 150: Oceania Market Y-o-Y Growth Projections, By Fragrance – 2022 to 2032

Figure 151: Oceania Market Attractiveness Index, By Fragrance – 2022 to 2032

Figure 152: Oceania Market Share, By Consumer Orientation, 2022 & 2032

Figure 153: Oceania Market Y-o-Y Growth Projections, By Consumer Orientation – 2022 to 2032

Figure 154: Oceania Market Attractiveness Index, By Consumer Orientation – 2022 to 2032

Figure 155: Oceania Market Share, By Consumer Orientation, 2022 & 2032

Figure 156: Oceania Market Y-o-Y Growth Projections, By Consumer Orientation – 2022 to 2032

Figure 157: Oceania Market Attractiveness Index, By Consumer Orientation – 2022 to 2032

Figure 158: Oceania Market Share, by Country, 2022 & 2032

Figure 159: Oceania Market Y-o-Y Growth Projections, by Country – 2022 to 2032

Figure 160: Oceania Market Attractiveness Index, by Country – 2022 to 2032

Figure 161: US Market Value (US$ Mn) and Forecast, 2022 to 2032

Figure 162: US Market Share, By Product Type, 2022

Figure 163: US Market Share, By Fragrance, 2022

Figure 164: US Market Share, By Consumer Orientation, 2022

Figure 165: Canada Market Value (US$ Mn) and Forecast, 2022 to 2032

Figure 166: Canada Market Share, By Product Type, 2022

Figure 167: Canada Market Share, By Fragrance, 2022

Figure 168: Canada Market Share, By Consumer Orientation, 2022

Figure 169: Brazil Market Value (US$ Mn) and Forecast, 2022 to 2032

Figure 170: Brazil Market Share, By Product Type, 2022

Figure 171: Brazil Market Share, By Fragrance, 2022

Figure 172: Brazil Market Share, By Consumer Orientation, 2022

Figure 173: Germany Market Value (US$ Mn) and Forecast, 2022 to 2032

Figure 174: Germany Market Share, By Product Type, 2022

Figure 175: Germany Market Share, By Fragrance, 2022

Figure 176: Germany Market Share, By Consumer Orientation, 2022

Figure 177: U.K. Market Value (US$ Mn) and Forecast, 2022 to 2032

Figure 178: U.K. Market Share, By Product Type, 2022

Figure 179: U.K. Market Share, By Fragrance, 2022

Figure 180: U.K. Market Share, By Consumer Orientation, 2022

Figure 181: France Market Value (US$ Mn) and Forecast, 2022 to 2032

Figure 182: France Market Share, By Product Type, 2022

Figure 183: France Market Share, By Fragrance, 2022

Figure 184: France Market Share, By Consumer Orientation, 2022

Figure 185: Italy Market Value (US$ Mn) and Forecast, 2022 to 2032

Figure 186: Italy Market Share, By Product Type, 2022

Figure 187: Italy Market Share, By Fragrance, 2022

Figure 188: Italy Market Share, By Consumer Orientation, 2022

Figure 189: BENELUX Market Value (US$ Mn) and Forecast, 2022 to 2032

Figure 190: China Market Value (US$ Mn) and Forecast, 2022 to 2032

Figure 191: China Market Share, By Product Type, 2022

Figure 192: China Market Share, By Fragrance, 2022

Figure 193: China Market Share, By Consumer Orientation, 2022

Figure 194: Japan Market Value (US$ Mn) and Forecast, 2022 to 2032

Figure 195: Japan Market Share, By Product Type, 2022

Figure 196: Japan Market Share, By Fragrance, 2022

Figure 197: Japan Market Share, By Consumer Orientation, 2022

Figure 198: India Market Value (US$ Mn) and Forecast, 2022 to 2032

Figure 199: India Market Share, By Product Type, 2022

Figure 200: India Market Share, By Fragrance, 2022

Figure 201: India Market Share, By Consumer Orientation, 2022

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- FAQs -

What will be the projected market size of the deodorants and antiperspirants market by 2032?

The global deodorants and antiperspirants market is projected to reach a market size of US$ 44.5 Billion by 2032.

What will be the growth rate of the global deodorants and antiperspirants market during the forecast period?

The global deodorants and antiperspirants market is expected to grow with a 5.1% CAGR during 2022 to 2032.

What is the present market value of the deodorants and antiperspirants industry?

The global deodorants and antiperspirants market is currently worth more than US$ 25.7 Billion.

Which segment is expected to dominate the global deodorants and antiperspirants market during 2022?

In 2022, the deodorants segment by product type is expected to occupy a 65% market share and is expected to dominate the global market during 2022 to 2032 too.

What will be the outlook of the deodorants and antiperspirants customer orientation segment during the forecast period?

The women’s segment is projected to hold a global market share of 40% in 2022.

How is the US deodorants and antiperspirants market projected to grow during 2022 to 2032?

The US is predicted to acquire 45% of the global market share in 2022 and grow with a 5% CAGR during 2022 to 2032.

What was the outlook of the Chinese deodorants and antiperspirants market during 2022?

The Chinese region is forecast to have a CAGR of 8% over the projection period of 2022 to 2032.

Deodorants and Antiperspirants Market

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