Epilators Market

Epilators Market Analysis By Type (Tweezers, Springs, Wet-use & Rotating Disc Epilators) By Distribution Channel (Commercial Channels (Salons), Retail Pharmacies & Mail Order & Online Channels) By Region – Global Market Insights 2022 to 2032

Analysis of Epilators market covering 30 + countries including analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more

Epilators Market Outlook (2022 to 2032)

The global epilators market stands at US$ 406.8 million in 2022 and is estimated to reach a market valuation of US$ 695 million by the end of 2032. Worldwide consumption of epilators is predicted to increase at a CAGR of 5.5% between 2022 and 2032.

As aesthetic awareness among people increases, it is expected to drive demand for hair removal devices, since having smooth hairless skin is aseptically pleasing as per modern beauty standards. Electric epilators are expected to be the most popular type of epilators across the world.

Report Attributes Details
Epilators Market Size (2022E) US$ 406.8 Million
Forecasted Market Value (2032F) US$ 695 Million
Global Market Growth Rate (2022 to 2032) 5.5% CAGR
North America Market Share (2022) 30.4%
Europe Market Share (2022) 27.6%
Key Companies Profiled

Emjoi Inc.; Havells India Ltd.; Morphy Richards India; Bestron Nederland BV; Beurer GmbH; Panasonic Corporation; Procter & Gamble; Conair Corporation; Epilady USA Inc.; Phillips

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Demand Analysis of Epilators (2017 to 2021) in Comparison to Market Forecasts (2022 to 2032)

Epilators for women are anticipated to be highly popular over the coming years as the popularity of home services increases and more women prefer them over salon services. The COVID-19 pandemic propelled the sales of epilators as salons were inaccessible, and this led to more women adopting more DIY and home personal care products.

Increasing awareness about the painless procedure of epilating over the painful and tedious procedures of waxing and shaving is expected to prominently drive epilator shipments over the coming years.

Increasing per capita disposable income, rising working women population, growing aesthetic awareness, rising availability of epilators, and growing consumer acceptance are major factors that will drive epilator sales over the coming years.

Sales of epilators for men are also expected to rise owing to increasing awareness of personal hygiene among men and the rising availability of epilators for men across the world.

However, side effects such as swelling, sore skin, bruising, and redness have been observed in several individuals after using an epilator for hair removal, and this is expected to have a restraining effect on overall epilators market growth through 2032.

Epilator consumption across the world is anticipated to increase at a CAGR of 5.5% from 2022 to 2032.

What Factors are Shaping Epilators Market Progress?

“Long-lasting Smooth Skin Effect with Epilator Usage”

Epilators pull the hair from the root and hence they provide a smooth hairless skin for up to 4 weeks. This kind of finish is not provided by other alternate hair removal processes such as shaving and waxing and hence this is expected to primarily drive sales of epilators across the forecast period.

The launch of affordable epilators with interchangeable attachments is also expected to drive epilators market growth through 2032. Smooth glide epilators, laser epilators, etc. are anticipated to witness high demand over the years to come. Bikini epilators, eyebrow epilators, threading epilators, and epilators for legs are expected to be popular amongst women throughout the forecast period.

“Painful Aftereffects of Using Epilators”

Epilator works by plucking hair from the root and this can be a painful experience for people with sensitive skin or when epilators are used on sensitive areas.

Epilators for facial hair removal have proven to be extremely painful and this is expected to have a hindering effect on the overall epilator demand. Sore skin, swelling, and redness are some of the common painful aftereffects of the use of epilators that prohibit the adoption of epilators among people.

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What Could New Manufacturers of Epilators Do to Stand Out?

“New Market Players Should Focus on Multifunctional Products”

Electric epilators with rechargeable batteries are highly popular amongst the general population and these are being provided by some of the top players in the global epilators industry. Phillips epilators and Braun epilators are highly popular in the global market and are the products to beat at present.

There is a huge influx of products in the market with prime players releasing new and updated models every few months and new entrants need to focus on developing and launching innovative products with competitive pricing to make a mark and gain a notable market share.

The market is consolidated with major players governing a majority of the sales and revenue share.

  • Rowenta, a leading epilator manufacturer for 30 years is also focusing on the launch of truly innovative designs to continue its prominence over the years to come. Its unique head design with micro-mechanisms is designed to remove maximum hair in one stroke, and this is what sets it apart from its competitors.

New entrants should launch multifunctional products with lucrative marketing strategies to maximize their business potential in this consolidated market space.

Why are Sales of Epilators Growing in North America?

“North America Leads Global Consumption of Epilators”

Increasing demand for electric shavers and body groomers in the region of North America is expected to favour epilator shipments in this region. In 2022, this region accounts for a valuation of US$ 124 million and a prominent share of 30.4% in the global epilators industry landscape.

High consumer spending potential and increasing aesthetic awareness are expected to be prominent factors driving sales of epilators in this region. The increasing working women population and availability of affordable epilators are also expected to favour epilators market potential through 2032. The United States and Canada are expected to lead the demand for epilators in this region across the forecast period.

More insights on the global epilators market across regions have been revealed in this detailed market survey by Fact.MR, a market research and competitive intelligence provider.

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Competitive Landscape

Key epilator suppliers are focusing on launching new and advanced products to increase their sales potential and strengthen their foothold in the global epilators market landscape.

  • In January 2021, Braun Corporation, a leading epilator manufacturer, announced the launch of its new line of epilators. This new line is suitable for delicate skin use. Braun Silk-epil 9 and Braun Silk-epil 7-561 wet and dry epilators are a couple of these new epilators that have been launched.

Key Segments Covered in Epilators Industry Research

  • Epilators Market by Type :

    • Tweezers
    • Springs
    • Wet-use
    • Rotating Disc Epilators
  • Epilators Market by Distribution Channel :

    • Commercial Channels (Salons)
    • Retail Pharmacies
    • Mail Order & Online Channels
  • Epilators Market by Region :

    • North America
    • Latin America
    • Europe
    • APAC
    • MEA

Table of Content

  • 1. Executive Summary
  • 2. Market Overview
  • 3. Key Market Trends
  • 4. Key Success Factors
  • 5. Market Background
  • 6. Global Market Volume (Units) Analysis 2017 to 2021 and Forecast, 2022 to 2032
  • 7. Global Market - Pricing Analysis
  • 8. Global Market Value Analysis 2017 to 2021 and Forecast, 2022 to 2032
  • 9. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, by Type
    • 9.1. Tweezers
    • 9.2. Springs
    • 9.3. Wet-use
    • 9.4. Rotating Disc Epilators
  • 10. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, by Distribution Channel
    • 10.1. Commercial Channels (Salons)
    • 10.2. Retail Pharmacies
    • 10.3. Mail Order & Online Channels
  • 11. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, by Region
    • 11.1. North America
    • 11.2. Latin America
    • 11.3. Europe
    • 11.4. East Asia
    • 11.5. South Asia
    • 11.6. Oceania
    • 11.7. Middle East and Africa (MEA)
  • 12. North America Market Analysis 2017 to 2021 and Forecast 2022 to 2032
  • 13. Latin America Market Analysis 2017 to 2021 and Forecast 2022 to 2032
  • 14. Europe Market Analysis 2017 to 2021 and Forecast 2022 to 2032
  • 15. South Asia Market Analysis 2017 to 2021 and Forecast 2022 to 2032
  • 16. East Asia Market Analysis 2017 to 2021 and Forecast 2022 to 2032
  • 17. Oceania Market Analysis 2017 to 2021 and Forecast 2022 to 2032
  • 18. Middle East and Africa Market Analysis 2017 to 2021 and Forecast 2022 to 2032
  • 19. Key and Emerging Countries Market Analysis 2017 to 2021 and Forecast 2022 to 2032
  • 20. Market Structure Analysis
  • 21. Competition Analysis
    • 21.1. Emjoi Inc.
    • 21.2. Havells India Ltd.
    • 21.3. Morphy Richards India
    • 21.4. Bestron Nederland BV
    • 21.5. Beurer GmbH
    • 21.6. Panasonic Corporation
    • 21.7. Procter & Gamble
    • 21.8. Conair Corporation
    • 21.9. Epilady USA Inc.
    • 21.10. Phillips
  • 22. Assumptions and Acronyms Used
  • 23. Research Methodology

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List Of Table

Table 01: Global Market Volume (‘000 Units) Analysis and Opportunity Assessment 2017 to 2032, By Type

Table 02: Global Market Value (US$ Mn) Analysis and Opportunity Assessment 2017 to 2032, By Type

Table 03: Global Market Value (US$ Mn) Analysis and Opportunity Assessment 2017 to 2032, By Distribution Channel

Table 04: Global Market Value (US$ Mn) Analysis and Opportunity Assessment 2017 to 2032, By Region

Table 05: North America Market Value (US$ Mn) Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country

Table 06: North America Market Value (US$ Mn) Analysis and Opportunity Assessment 2017 to 2032, By Type

Table 07: North America Market Value (US$ Mn) Analysis and Opportunity Assessment 2017 to 2032, By Distribution Channel

Table 08: Latin America Market Value (US$ Mn) Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country

Table 09: Latin America Market Value (US$ Mn) Analysis and Opportunity Assessment 2017 to 2032, By Type

Table 10: Latin America Market Value (US$ Mn) Analysis and Opportunity Assessment 2017 to 2032, By Distribution Channel

Table 11: Europe Market Value (US$ Mn) Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country

Table 12: Europe Market Value (US$ Mn) Analysis and Opportunity Assessment 2017 to 2032, By Type

Table 13: Europe Market Value (US$ Mn) Analysis and Opportunity Assessment 2017 to 2032, By Distribution Channel

Table 14: South Asia Market Value (US$ Mn) Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country

Table 15: South Asia Market Value (US$ Mn) Analysis and Opportunity Assessment 2017 to 2032, By Type

Table 16: South Asia Market Value (US$ Mn) Analysis and Opportunity Assessment 2017 to 2032, By Distribution Channel

Table 17: East Asia Market Value (US$ Mn) Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country

Table 18: East Asia Market Value (US$ Mn) Analysis and Opportunity Assessment 2017 to 2032, By Type

Table 19: East Asia Market Value (US$ Mn) Analysis and Opportunity Assessment 2017 to 2032, By Distribution Channel

Table 20: Oceania Market Value (US$ Mn) Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country

Table 21: Oceania Market Value (US$ Mn) Analysis and Opportunity Assessment 2017 to 2032, By Type

Table 22: Oceania Market Value (US$ Mn) Analysis and Opportunity Assessment 2017 to 2032, By Distribution Channel

Table 23: Middle East and Africa Market Value (US$ Mn) Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country

Table 24: Middle East and Africa Market Value (US$ Mn) Analysis and Opportunity Assessment 2017 to 2032, By Type

Table 25: Middle East and Africa Market Value (US$ Mn) Analysis and Opportunity Assessment 2017 to 2032, By Distribution Channel

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List Of Figures

Figure 01: Global Market Volume (in 000' Units) Analysis, 2017 to 2021

Figure 02: Global Market Volume Forecast (in 000' Units), 2022 to 2032

Figure 03: Pricing Analysis (US$) Per Type, By Region, 2021

Figure 04: Pricing Analysis (US$) Per Type, By Region, 2021

Figure 05: Global Market Value Analysis (US$ Mn), 2017 to 2021

Figure 06: Global Market Value Forecast (US$ Mn), 2022 to 2032

Figure 07: Global Market Absolute $ Opportunity, 2022 to 2032

Figure 08: Global Market Share Analysis (%), By Type, 2022 to 2032

Figure 09: Global Market Y-o-Y Analysis (%), By Type, 2022 to 2032

Figure 10: Global Market Attractiveness Analysis by Type, 2022 to 2032

Figure 11: Global Market Share Analysis (%), By Distribution Channel, 2022 to 2032

Figure 12: Global Market Y-o-Y Analysis (%), By Distribution Channel, 2022 to 2032

Figure 13: Global Market Attractiveness Analysis by Distribution Channel, 2022 to 2032

Figure 14: Global Market Share Analysis (%), By Region, 2022 to 2032

Figure 15: Global Market Y-o-Y Analysis (%), By Region, 2022 to 2032

Figure 16: Global Market Attractiveness Analysis by Region, 2022 to 2032

Figure 17: North America Market Value Share, By Type, 2022 (E)

Figure 18: North America Market Value Share, By Distribution Channel, 2022 (E)

Figure 19: North America Market Value Share, By Country, 2022 (E)

Figure 20: North America Market Value Analysis (US$ Mn), 2017 to 2021

Figure 21: North America Market Value Forecast (US$ Mn), 2022 to 2032

Figure 22: North America Market Attractiveness Analysis by Type, 2022 to 2032

Figure 23: North America Market Attractiveness Analysis by Distribution Channel, 2022 to 2032

Figure 24: North America Market Attractiveness Analysis by Country, 2022 to 2032

Figure 25: Latin America Market Value Share, By Type, 2022 (E)

Figure 26: Latin America Market Value Share, By Distribution Channel, 2022 (E)

Figure 27: Latin America Market Value Share, By Country, 2022 (E)

Figure 28: Latin America Market Value Analysis (US$ Mn), 2017 to 2021

Figure 29: Latin America Market Value Forecast (US$ Mn), 2022 to 2032

Figure 30: Latin America Market Attractiveness Analysis by Type, 2022 to 2032

Figure 31: Latin America Market Attractiveness Analysis by Distribution Channel, 2022 to 2032

Figure 32: Latin America Market Attractiveness Analysis by Country, 2022 to 2032

Figure 33: Europe Market Value Share, By Type, 2022 (E)

Figure 34: Europe Market Value Share, By Distribution Channel, 2022 (E)

Figure 35: Europe Market Value Share, By Country, 2022 (E)

Figure 36: Europe Market Value Analysis (US$ Mn), 2017 to 2021

Figure 37: Europe Market Value Forecast (US$ Mn), 2022 to 2032

Figure 38: Europe Market Attractiveness Analysis by Type, 2022 to 2032

Figure 39: Europe Market Attractiveness Analysis by Distribution Channel, 2022 to 2032

Figure 40: Europe Market Attractiveness Analysis by Country, 2022 to 2032

Figure 41: South Asia Market Value Share, By Type, 2022 (E)

Figure 42: South Asia Market Value Share, By Distribution Channel, 2022 (E)

Figure 43: South Asia Market Value Share, By Country, 2022 (E)

Figure 44: South Asia Market Value Analysis (US$ Mn), 2017 to 2021

Figure 45: South Asia Market Value Forecast (US$ Mn), 2022 to 2032

Figure 46: South Asia Market Attractiveness Analysis by Type, 2022 to 2032

Figure 47: South Asia Market Attractiveness Analysis by Distribution Channel, 2022 to 2032

Figure 48: South Asia Market Attractiveness Analysis by Country, 2022 to 2032

Figure 49: East Asia Market Value Share, By Type, 2022 (E)

Figure 50: East Asia Market Value Share, By Distribution Channel, 2022 (E)

Figure 51: East Asia Market Value Share, By Country, 2022 (E)

Figure 52: East Asia Market Value Analysis (US$ Mn), 2017 to 2021

Figure 53: East Asia Market Value Forecast (US$ Mn), 2022 to 2032

Figure 54: East Asia Market Attractiveness Analysis by Type, 2022 to 2032

Figure 55: East Asia Market Attractiveness Analysis by Distribution Channel, 2022 to 2032

Figure 56: East Asia Market Attractiveness Analysis by Country, 2022 to 2032

Figure 57: Oceania Market Value Share, By Type, 2022 (E)

Figure 58: Oceania Market Value Share, By Distribution Channel, 2022 (E)

Figure 59: Oceania Market Value Share, By Country, 2022 (E)

Figure 60: Oceania Market Value Analysis (US$ Mn), 2017 to 2021

Figure 61: Oceania Market Value Forecast (US$ Mn), 2022 to 2032

Figure 62: Oceania Market Attractiveness Analysis by Type, 2022 to 2032

Figure 63: Oceania Market Attractiveness Analysis by Distribution Channel, 2022 to 2032

Figure 64: Oceania Market Attractiveness Analysis by Country, 2022 to 2032

Figure 65: Middle East and Africa Market Value Share, By Type, 2022 (E)

Figure 66: Middle East and Africa Market Value Share, By Distribution Channel, 2022 (E)

Figure 67: Middle East and Africa Market Value Share, By Country, 2022 (E)

Figure 68: Middle East and Africa Market Value Analysis (US$ Mn), 2017 to 2021

Figure 69: Middle East and Africa Market Value Forecast (US$ Mn), 2022 to 2032

Figure 70: Middle East and Africa Market Attractiveness Analysis by Type, 2022 to 2032

Figure 71: Middle East and Africa Market Attractiveness Analysis by Distribution Channel, 2022 to 2032

Figure 72: Middle East and Africa Market Attractiveness Analysis by Country, 2022 to 2032

Figure 73: U. S. Market Value Analysis (US$ Mn), 2022 & 2032

Figure 74: U. S. Market Value Share, By Type, 2022 (E)

Figure 75: U. S. Market Value Share, By Distribution Channel, 2022 (E)

Figure 76: Canada Market Value Analysis (US$ Mn), 2022 & 2032

Figure 77: Canada Market Value Share, By Type, 2022 (E)

Figure 78: Canada Market Value Share, By Distribution Channel, 2022 (E)

Figure 79: Mexico Market Value Analysis (US$ Mn), 2022 & 2032

Figure 80: Mexico Market Value Share, By Type, 2022 (E)

Figure 81: Mexico Market Value Share, By Distribution Channel, 2022 (E)

Figure 82: Brazil Market Value Analysis (US$ Mn), 2022 & 2032

Figure 83: Brazil Market Value Share, By Type, 2022 (E)

Figure 84: Brazil Market Value Share, By Distribution Channel, 2022 (E)

Figure 85: U. K. Market Value Analysis (US$ Mn), 2022 & 2032

Figure 86: U. K. Market Value Share, By Type, 2022 (E)

Figure 87: U. K. Market Value Share, By Distribution Channel, 2022 (E)

Figure 88: Germany Market Value Analysis (US$ Mn), 2022 & 2032

Figure 89: Germany Market Value Share, By Type, 2022 (E)

Figure 90: Germany Market Value Share, By Distribution Channel, 2022 (E)

Figure 91: France Market Value Analysis (US$ Mn), 2022 & 2032

Figure 92: France Market Value Share, By Type, 2022 (E)

Figure 93: France Market Value Share, By Distribution Channel, 2022 (E)

Figure 94: Italy Market Value Analysis (US$ Mn), 2022 & 2032

Figure 95: Italy Market Value Share, By Type, 2022 (E)

Figure 96: Italy Market Value Share, By Distribution Channel, 2022 (E)

Figure 97: Spain Market Value Analysis (US$ Mn), 2022 & 2032

Figure 98: Spain Market Value Share, By Type, 2022 (E)

Figure 99: Spain Market Value Share, By Distribution Channel, 2022 (E)

Figure 100: Russia Market Value Analysis (US$ Mn), 2022 & 2032

Figure 101: Russia Market Value Share, By Type, 2022 (E)

Figure 102: Russia Market Value Share, By Distribution Channel, 2022 (E)

Figure 103: China Market Value Analysis (US$ Mn), 2022 & 2032

Figure 104: China Market Value Share, By Type, 2022 (E)

Figure 105: China Market Value Share, By Distribution Channel, 2022 (E)

Figure 106: Japan Market Value Analysis (US$ Mn), 2022 & 2032

Figure 107: Japan Market Value Share, By Type, 2022 (E)

Figure 108: Japan Market Value Share, By Distribution Channel, 2022 (E)

Figure 109: South Korea Market Value Analysis (US$ Mn), 2022 & 2032

Figure 110: South Korea Market Value Share, By Type, 2022 (E)

Figure 111: South Korea Market Value Share, By Distribution Channel, 2022 (E)

Figure 112: India Market Value Analysis (US$ Mn), 2022 & 2032

Figure 113: India Market Value Share, By Type, 2022 (E)

Figure 114: India Market Value Share, By Distribution Channel, 2022 (E)

Figure 115: ASEAN Market Value Analysis (US$ Mn), 2022 & 2032

Figure 116: ASEAN Market Value Share, By Type, 2022 (E)

Figure 117: ASEAN Market Value Share, By Distribution Channel, 2022 (E)

Figure 118: Australia Market Value Analysis (US$ Mn), 2022 & 2032

Figure 119: Australia Market Value Share, By Type, 2022 (E)

Figure 120: Australia Market Value Share, By Distribution Channel, 2022 (E)

Figure 121: New Zealand Market Value Analysis (US$ Mn), 2022 & 2032

Figure 122: New Zealand Market Value Share, By Type, 2022 (E)

Figure 123: New Zealand Market Value Share, By Distribution Channel, 2022 (E)

Figure 124: GCC Countries Market Value Analysis (US$ Mn), 2022 & 2032

Figure 125: GCC Countries Market Value Share, By Type, 2022 (E)

Figure 126: GCC Countries Market Value Share, By Distribution Channel, 2022 (E)

Figure 127: Turkey Market Value Analysis (US$ Mn), 2022 & 2032

Figure 128: Turkey Market Value Share, By Type, 2022 (E)

Figure 129: Turkey Market Value Share, By Distribution Channel, 2022 (E)

Figure 130: South Africa Market Value Analysis (US$ Mn), 2022 & 2032

Figure 131: South Africa Market Value Share, By Type, 2022 (E)

Figure 132: South Africa Market Value Share, By Distribution Channel, 2022 (E)

Know thy Competitors

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- FAQs -

What is epilators market size in 2022?

Currently, the global epilators market stands at US$ 406.8 million.

How big will the epilators market be by 2032?

By 2032, the market is slated to reach US$ 695 million.

How fast will sales of epilators increase?

Demand for epilators is projected to rise at 5.5% CAGR.

How is the European market shaping up?

The Europe epilators market is valued at US$ 112 million.

Epilators Market

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