Golf Apparel Market

Golf Apparel Market Outlook (2023 to 2033)

The global golf apparel market is forecasted to increase at a healthy CAGR of 6% from 2023 to 2033. The market is valued at US$ 3 billion in 2023 and is thus expected to reach US$ 5.4 billion by 2033-end.

Men have traditionally dominated the sport of golf. As a result, men's golf apparel has a higher market penetration than golf apparel for women and kids. Rising disposable income and increasing demand for men's golf apparel, including T-shirts, fleeces, slacks, and sweaters, are factors that have contributed to market expansion. However, over the past years, women’s participation in golf has increased substantially, which bodes well for the sales of women's golf apparel in the years ahead.

Playing golf is becoming more popular as more people struggle with obesity and try to lessen its effects. Also, the desire for people to be physically and mentally fit as they age is encouraging them to take up other activities, including golf. As a result, they choose to play golf. People's increased interest in golf as a sport and their desire to maintain a healthy lifestyle are driving the market for golf apparel to expand.

The market is expanding primarily due to ongoing innovation and new developments. The market will develop over the forecast period due to the increase in golf tournaments and activities. Many people are dressing casually in golf tees, shoes, and pants. The market is rising as a result of the growing use of golf apparel by millennials as a fashion statement.

Leading manufacturers of golf apparel are constantly releasing fresh & unique apparel with modern designs, eye-catching hues, and trendy cuts to give customers a variety of options and expand their product line. This has stimulated consumer spending on these goods. As a result, these variables aid in market expansion in terms of sales value.

Golf tourism is booming, mostly as a result of the rise in golf tournament attendance and the expansion of golf courses around the world. Some countries are making efforts to increase golf tourism.

Growth of golf tourism and government investment are expected to drive the market for golf apparel to expand. Governments advertise golf resorts to domestic and international visitors to boost foreign exchange through the expansion of golf tourism and thereby progress the economy. Due to golf tourism, there will be a rise in both demand and sales for golf apparel.

Golf apparel industry growth is mostly driven by improved promotional tactics and social media presence. Rapid urbanization and globalization have created a plethora of new growth opportunities for industry participants.

Report Attributes	Details
Golf Apparel Market Size (2023)	US$ 3 Billion
Projected Market Value (2033)	US$ 5.4 Billion
Global Market Growth Rate (2023 to 2033)	6% CAGR
Market Share of Top Wear (2023)	60%
Key Companies Profiled	Antigua Group, Inc.; William Murray Golf; Under Armour, Inc.; Callaway Apparel; Oakley, Inc.; Acushnet Holdings; Mizuno USA, Inc.

Which Key Elements are Augmenting the Sales of Golf Apparel?

“Surging Popularity of Golf Worldwide”

The golf apparel business is developing as a result of golf's rising appeal among older people around the world. It is anticipated that the physical exercise given by golf will be extremely beneficial.

The value of well-being and leading a healthy lifestyle is growing among people. The rapid changes in consumer habits are favoring market expansion. Moreover, socialization, greater performance, and personal growth are all prominent reasons why golfers enjoy themselves.

“Huge Demand for Custom Embroidered Golf Apparel Using Wrinkle-free Material”

It is anticipated that the existence of manufacturers who create custom embroidered golf apparel using wrinkle-free material will create a novel opportunity for the market. Such fabric is used to create embroidered clothing, which aids in regulating the golfer's body temperature while they are playing. It is used to promote any particular company brand. Rising demand for eco-friendly and sustainable sports apparel to reduce the environmental impact is boosting market value.

“Better Advertising Tactics and Social Media Presence”

Market expansion is being fueled by improved advertising techniques and social media presence. One of the primary marketing techniques employed by manufacturers of golf equipment is celebrity endorsement. Several businesses sponsor sporting events in addition to celebrity endorsements to boost their brand recognition.

Market expansion is being fueled by marketing initiatives and celebrity endorsements. The golf apparel industry is primarily driven by significant association activities and sponsorship agreements.

“Deployment of Integrated Mobile Solutions by Golf Associations”

Integrated mobile solutions are one of the main market trends promoting the growth of the golf apparel sector. Thanks to a variety of current mobile applications, golfers can read club news, update membership and contact information, and check up and club information. Members of golf clubs have access to innovative and distinctive services, including ordering options for food and drinks from the courses thanks to integrated smartphone solutions.

By providing golf clubs with location-based information on their players, integrated mobile technologies allow them to schedule their work in advance. Due to the promotion of integrated mobile solutions by these factors, the market will continue to grow over the coming years.

What is Hampering Global Demand Growth for Golf Apparel?

“Increasing Global Interest in Fantasy Golf and Existence of Counterfeit Items”

Market expansion is hampered by the increasing global interest in fantasy golf and the existence of counterfeit items. An increase in children's preference for indoor leisure activities is anticipated to restrain market growth over the forecast period.

Golf is an expensive sport for elite athletes. Only a few customers would be able to afford to play golf due to the high cost of golf apparel accessories, which would restrain the expansion of the global market for golf apparel.

Why is North America Projected to Offer Huge Opportunity for Golf Apparel Suppliers?

“Increasing Golf Club Memberships in North America”

• North America is the most lucrative region for the golf apparel market with 40% share.

Increasing golf club memberships and the development of new golf courses are boosting market value in the region. A rise in female participants, the surging popularity of professional golf tournaments around the world, and the presence of numerous golf apparel manufacturers are supporting market expansion.

Country-wise Insights

Why is the United States a Profitable Market for Golf Apparel Producers?

“Growing Interest in Sports among Millennials”

The market in the United States is anticipated to experience significant expansion over the projection period. Golf is being played increasingly by consumers, in the United States, which has boosted the need for golf apparel. Market growth is driven by the growing interest in sports among millennials and several rounds played by baby boomers.

How is Germany Aiding Market Growth in Europe?

“Increased Government Spending on Sports Infrastructure”

The market in Germany is projected to remain the most lucrative market for golf apparel because of a rise in the local supply of golf gloves. A growing golf tourism industry and the rising popularity of trendy sports gear are driving market growth. Increased government spending on sports infrastructure is fueling market revenue.

What is the Demand Outlook for Golf Apparel in Japan?

“Higher Uptake of Golf Apparel for Women”

The market in Japan is expanding due to a rise in disposable income, increased internet penetration, and ongoing expansion of online retailers. Market growth is attributed to the growing health awareness among people and the higher uptake of golf apparel for women.

Category-wise Insights

Which Product Type Will Emerge as a Key Market Contributor?

“Style and Comfort of Top Wear Important for Golf Players”

Golf apparel product types include top wear, bottom wear, hats, shoes, and other accessories.

• Top wear accounts for 60% share of the global market.

This is because the development of nanotechnology and microfibers has created new avenues for the production of smart fabrics that not only cater to golfers' needs but also help players achieve high performance while improving comfort and safety.

Major apparel brands have been successful in positioning their golf products to a wider target audience through the ‘lifestyle clothing’ approach. Sales of golf apparel have increased as a result of manufacturers merging their businesses to satisfy customer demands for style and comfort. Further, golf t-shirts in particular have gained acceptance as business casuals, which has further increased their demand amongst a large and aspiring workforce.

Which Sales Channel is Expected to Generate Huge Revenue for Market Players?

“Sports Variety Stores Gaining Popularity on the Back of High-quality Service and Professional Assistance”

Majority of golf apparel sales take place through sports variety stores, on-course outlets, branded golf stores, and others. The majority of golf apparel is distributed through sports variety stores. Individuals are encouraged to buy golf equipment from sports variety stores because the availability of multiple brands in one location makes it simple to compare prices and specifications.

Sports variety stores offer their customers high-quality service, thorough product specifications, and professional assistance. Consumers usually want to examine and judge a product before making a purchase, which helps to increase the sales of golf apparel through sports variety stores.

Golf apparel companies are seeing new growth opportunities as a result of retail channel diversification. Online sellers of golf apparel have not only satisfied the demand from emerging economies, but they have also reached out to new demographics, which will increase golf apparel sales. The market for golf apparel is expected to have promising futures during the projected period as e-Commerce becomes more pervasive.

Competitive Landscape

Many golf apparel designers are planning to work in close collaboration with local craftspeople and artisans to develop exclusive golf apparel lines. They are emphasizing product innovations following safety regulations, quality control, growth plans, pricing trends, and investments.

Major golf apparel manufacturers place a high priority on product standards, significant alliances, supply chain management, and new developments. Leading companies are concentrating on offering creative and effective services.

For instance :

• In 2021, Puma, unveiled their new line of golf apparel inspired by the streets. Hoodies, joggers, and golf shoes are all part of this range. With this introduction, the firm introduces contemporary street style to the golf field, offering a lifestyle aesthetic with cozy textiles that can be used both on and off the course.

Key Segments of Golf Apparel Industry Research

• By Product Type :

  • Top Wear
  • Bottom Wear
  • Hats
  • Shoes
  • Other Accessories

• By End User :

  • Men
  • Women
  • Kids

• By Sales Channel :

  • Sports Variety Stores
  • On-course Outlets
  • Branded Golf Stores
  • Others

• By Buyer Type :

  • Individual
  • Institutional
  • Promotional

• By Region :

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa