Car Detailing Products Market

Car Detailing Products Market Outlook

Car detailing products have gained significant demand owing to their applications in the automotive industry. There is a variety of car detailing products available in the market which include: brushes, dusters, foam guns and waxes, and sealants among others. Car detailing products are used in the applications such as car wax, tire dressing, paint sealant, and leather conditioner.

Owing to their higher efficiency car care products are considered highly effective tools for their finishing looks and alluring appearance. The manufacturers involved in the car detailing products market are focused on developing new car detailing products in order to achieve better efficiencies at lower costs.

The global car detailing products market is expected to grow with a CAGR of 4.7% in the forecast period. The market at present is estimated at USD 4.40 Billions in 2022. The car detailing products market is expected to surpass the valuation of USD 6.96 Billion by end of 2032. The North American region is expected to drive the car detailing products market in the coming years.

Car detailing products have gained popularity in recent years as they are not only used to clean cars, but also enhance their appearance. The inclination of car detailing brands towards using Nanotechnology in the manufacturing of car detailing products such as wax and glass cleaning towels has also been observed in recent years.

Car detailing products have been evolving with new and advanced tools with better efficiencies. The car detailing products market is expected to grow at a decent pace owing to the increasing demand from the growing automotive industry.

Report Attributes	Details
Car detailing products market size (2022 A)	USD 4.40Billions
Base Year for Estimation	2022
Forecast duration for this research	2022-2032
Forecasted Market value (2032 F)	USD 6.96 Billion
Global Market Growth rate (2022-2032 E)	CAGR of 4.7%
Key Companies Profiled	3M Sonax Turtle Wax Liqui Moly Jangra Chemicals Pvt. Ltd Jopasu System Pvt. Ltd Swiss Vax USA, LLC

What are Growth Drivers for Car Detailing Products?

“Growing Automotive sales propelling demand for Car care products.”

The growth in the automotive industry is expected to drive car detailing product sales in near future. The car detailing products market is expected to be driven by the increasing demand for advanced car detailing products such as wax. Lower prices of car detailing products are expected to attract more customer base which in turn is expected to help in the sales growth of car detailing products.

The introduction of nanotechnology-based car detailing products is expected to gain a higher demand owing to their enhanced functional properties. Increasing demand for alternatives such as liquid coating paints owing to the cost and time reduction is expected to retard the sales of car detailing products in coming years.

What are the Restraints for the Car Detailing Product Market?

The regulations regarding occupational safety and environmental regulations are challenges faced by car care manufacturers. The occupational safety health administration is responsible for workplace safety assurance. The agency expects car owners to opt for professional detailing services instead of doing it at home.

This directly impacts the sales of car detailing products. There are certain regulatory barriers to car cleaning products business entry into the car wash and detailing products which affect the sales of care detailing products. These rules affect do-it-yourself (DIY) and do-it-for-me (DIFM) sales in the car detailing products market.

What are Opportunities for Care Detailing Products Vendors?

“Antibacterial car care products open an opportunity for vendors”

Companies like 3M car care products have introduced GermKleen products that are considered powerful anti-microbial formulations for keeping car interiors bacteria-free. There are advantages of these products including usability in warm climate conditions and stain protection. These products are anticipated to see a rising growth trajectory in the future time. The foam-based car cleaners are made to provide antibacterial properties to improve overall car aesthetics.

What are Trends Impelling Car Care Products’ penetration?

“Mushrooming E-commerce penetration is rising sales of car care products”

The growing E-commerce at present is capable of making distribution easier and increasing the supply chain network with car detailing products brands. Global E-commerce retail has increased in the last decade owing to ease of ordering, the flexibility of delivery locations, easy returns, and faster services.

These are major reasons for people opting for online commerce. The increased spending by customers on automotive products is another propelling factor for the demand for online car care products.

Many cars detailing products brands prefer to sell their products online on their own website or with the help of a third-party e-commerce platform. The covid-19 pandemic has fostered concerns for antibacterial car care products and disinfection products owing to the need for passenger safety are expected to maintain growth in car detailing industry statistics in the forecast period as well.

Segment Wise Analysis

Based on the type of car detailing products, brush and foam guns are widely used for ease and wider coverage. The brush is preferred to clean parts of the car which are out of hand reach. While the foam-based gun is mostly popular for cleaning purposes both the interior and exterior of the car.

The application of car detailing products varies in terms of pressure washing, foam washing, and dusting. The foam wash is high in market share owing to its preference for deep cleaning features. Polishing is dominated by in-home care of car products owing to the availability of easy-to-apply car shiners.

Regional Insights

North Americans are expected to drive the car detailing products market in the coming years. The automotive industry in the North American region is growing moderately while the region holds almost one-third of the one-third global automotive fleet. The growth in the automotive industry and fleet in the region is expected to drive the sales of car detailing products in the North American region.

Europe region has reported steady growth in the sales of passenger cars in recent years owing to which the car detailing products market is expected to grow at a decent pace in the Europe region. The sales of passenger cars in the Latin America region increased by 12% in the year 2017, owing to which the demand for car detailing products in the region is expected to remain high.

The Middle East and Africa region are expected to witness significant growth in the car detailing products market in near future. The Middle East and Africa region have reported moderate growth in automotive sales and fleet in the recent past. The growth in the sales and fleet of automotive vehicles in the region is expected to boost the sales of car detailing products in near future.

Asia region is expected to create a high demand for car detailing products owing to the increasing sales, production, and fleet of automotive vehicles in the region which is dominated by developing countries such as India and China.

Recent developments

All-in-one car care products are commonly demanded in the car detailing world. These products are made to meet the needs of car owners and professionals. The major stake of AIO products is the combination of polish, and wax. The manufacturers are expected to improvise products in order to maintain a competitive advantage.

• Cartec in 2016, come up with Diamond Cut 3000 panel spray which is one of the best car care products in the market. In 2018, the firm introduced Ceramic Guard- a specialist product that protects the car from contamination at least for 3 years. The use of this guard provides ease in the washing process. The field of nanotechnology is fostering scope for product differentiation.
• Auto finesse recently launched a Swirl slayer kit for covering every need of car detailing. The kit is intended to reduce polishing and paintwork time. The cost-effective solution is effective in the safe removal of paint defects and swirl marks.

Market Segmentation

The car detailing products market is segmented on the following basis:

• By type :

  • Brush
  • Foam Gun
  • Duster
  • Others

• By application :

  • Pressure Washing
  • Foam Washing
  • Dusting
  • Tire/Wheel Cleaning
  • Paint Cleaning
  • Polishing
  • Others

• By region :

  • North America 
  • Latin America 
  • Western Europe 
  • Eastern Europe 
  • Asia Pacific
  • Japan
  • The Middle East and Africa