Pet Jerky Treat Market

Pet Jerky Treat Market Study by Chicken, Duck, Lamb, and Beef for Superstores, Pet Stores, and Online Retail from 2023 to 2033

Analysis of Pet Jerky Treat Market Covering 30+ Countries Including Analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more

Pet Jerky Treat Market Outlook (2023 to 2033)

Pet owners continuously have to look for keeping their pets occupied. The pet food treat comes to their rescue in this case. Keeping the pet occupied and happy are proprieties of every pet owner. On the other hand, the choice of the right pet food is essentially centered around the detailed scrutiny by pet owners regarding the health benefits of the available pool of pet food options.

Beef jerky snacks may improve tooth health in addition to stimulating mental activity through chewing. Dog jerky treats have a medium-high calorie density and should be used sparingly despite being high in protein and low in fat, making them a great pet training aid.

With pet lovers and owners inclining toward safe and natural ingredients, the market is expected to transform significantly. The major market players including Dogswell, a leading pet food brand are focused on providing safe pet treats to pets with the goodness of natural and functional ingredients. With grain-free, novel-protein, US-sourced treats, and natural and functional ingredients types of pet treat for human companions, market participants are catering to the changing needs of pet owners.

Understanding the dominance projected by the North American region on the market, the launch of these new products in the pet food range is sure to open new doors of opportunities in the future. With the new treat range, the company works towards catering to the needs of great flavor and healthy pet treats.

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What are impelling growth factors of this market?

The rising trend of pet parenting is a prime factor in the increased demand for pet care services and products. The per year spending by an average pet parent was USD 500 in the year 2021. This expenditure cost is generally dominated by pet food and medical cost followed by toys and other supplies.

The rising attachment of pet parents to their pets is sighted many times which is increasing the number of pet owners each year. This rising trend is likely to open lucrative opportunities for jerky manufacturers in the upcoming years. The demand for nutritional food for pets, long shelf life, and the increasing number of pet lovers, globally, are powering the growth of the market.

Moreover, jerky treats act as a good appetizer for pets, and the availability of various specialty products such as organic jerky treats, grain-free, etc., coupled with the increasing demographics of pet owners are expected to stimulate the growth of the global market.

However, a major restraint of the industry is the illness and deaths of pets associated with jerky treats, which has resulted in some hesitation among pet owners in buying jerky treats.

Recent Developments

Omaha Steaks, an American steaks retailer, introduced a new line of pet jerky treats for dogs. The demand for dog food and treats in America has been rising significantly over the decades owing to the increasing number of American households to be homes for dogs.

Jerky meat is cured meat that has been preserved by cutting the meat into long, thin strips, and then drying it. Jerky meat can be preserved by methods such as dry curing, lethality treatment, and others. Meat for these treats is sourced from chicken, beef, duck, lamb, and pork, and is made with an additional combination of various vegetable products such as sweet potatoes and dry fruits.

Pet jerky treats are preferred by pet owners, as they are rich in protein, and contain low levels of fat, hence making them ideal for supplementing the daily protein requirement of pets such as cats and dogs.

Furthermore, treats such as chicken jerky treats are typically gluten-free. Gluten is a composite of glutelins and storage protein. Gluten can cause skin problems, digestive disease, and allergies in dogs. Alongside the nutritional profile, jerky treats are ready to serve and do not require any other preparation, thus providing convenience to pet owners. All these factors have resulted in the inclusion of these treats in the product portfolios of key players.

key players are manufacturing their products in the U.S. and Europe, and labeling the origin of their products with the respective regions, as they have stringent government rules and regulations to adhere to for the production of cured meat, which results in a sense of assurance among pet owners. Moreover, there is an increasing shift among pet owners opting for natural diets for their pets, which is expected to drive the growth of the global market over the forecast period.

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Segment wise Insights

On the basis of the distribution channels, the market is dominated by pet stores owing to the availability of wide niche-specific products and the availability of store executives having the knowledge to guide pet parents. Many of the well-known brands are also available in the other superstores targeting the regular supermall-going consumers. However online segment sales are expected to grow in the forecast period owing to an increase in doorstep delivery options and services.

Competitive Landscape

The majority of pet food companies are from the US which is followed by the UK. Food and treats are a major section of US pet revenue share in 2021. Mars Petcare is the leading producer in the USA market owing to its production capacity in 2020 and on the basis of revenue in the same year.

The market is centered around top manufacturers where most of them are headed in the US region. The local players were likely to create advantages in terms of marginal profit and production cost in long term over international players in the market. The key global companies dealing in the industry are- Nestlé S.A. (Purina), Big Heart Pet, Inc, Dogswell, TDBBS, LLC, Rocco & Roxie Supply Co., Blue Buffalo Pet Products, Inc., and others.

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Segmentation

  • By Source :

    • Pet Type,
    • Chicken,
    • Duck,
    • Lamb,
    • Beef,
    • Pork
    • And Other
  • By Pet Type :

    • Dogs
    • Cats
  • By Distribution Channel :

    • Superstore
    • Pet store
    • Departmental stores
    • Online Retail
    • Other Channels.
  • By Region :

    • North America
      • US
      • Canada
    • Latin America
      • Brazil
      • Mexico
      • Argentina
      • Chile
      • Peru
      • Rest of Latin America
    • Europe
      • EU – 4 (Germany, France, Italy, Spain)
      • UK
      • BENELUX (Belgium, Netherlands, Luxemburg)
      • NORDIC (Norway, Denmark, Iceland, Sweden)
      • Eastern Europe (Poland, Ukraine, Czech Rep., etc.)
      • Rest of Europe
    • CIS & Russia
    • Japan
    • APEJ
      • Greater China
      • India
      • Korea
      • ASEAN Countries
      • Rest of APEJ
    • Middle East & Africa
      • GCC Countries
      • Turkey
      • Iran
      • Israel
      • South Africa
      • Rest of MEA

Table of Content

1. Executive Summary

2. Industry Introduction, including Taxonomy and Market Definition

3. Market Trends and Success Factors, including Macro-economic Factors, Market Dynamics, and Recent Industry Developments

4. Global Market Demand Analysis and Forecast, including Historical Analysis and Future Projections

5. Pricing Analysis

6. Global Market Analysis and Forecast

    6.1. Source

    6.2. Type

    6.3. Distribution Channel

7. Global Market Analysis and Forecast, By Source

    7.1. Pet Type

    7.2. Chicken

    7.3. Duck

    7.4. Lamb

    7.5. Beef

    7.6. Pork

    7.7. Others

8. Global Market Analysis and Forecast, By Type

    8.1. Dogs

    8.2. Cats

9. Global Market Analysis and Forecast, By Distribution Channel

    9.1. Superstore

    9.2. Pet store

    9.3. Departmental stores

    9.4. Online Retail

    9.5. Other Channels

10. Global Market Analysis and Forecast, By Region

    10.1. North America

    10.2. Latin America

    10.3. Western Europe

    10.4. Eastern Europe

    10.5. East Asia

    10.6. South Asia & Pacific

    10.7. MEA

11. North America Sales Analysis and Forecast, by Key Segments and Countries

12. Latin America Sales Analysis and Forecast, by Key Segments and Countries

13. Western Europe Sales Analysis and Forecast, by Key Segments and Countries

14. Eastern Europe Sales Analysis and Forecast, by Key Segments and Countries

15. East Asia Sales Analysis and Forecast, by Key Segments and Countries

16. South Asia & Pacific Sales Analysis and Forecast, by Key Segments and Countries

17. MEA Sales Analysis and Forecast, by Key Segments and Countries

18. Sales Forecast by Source, Type, and Distribution Channel for 30 Countries

19. Competition Outlook, including Market Structure Analysis, Company Share Analysis by Key Players, and Competition Dashboard

20. Company Profile

    20.1. Nestlé S.A. (Purina)

    20.2. Big Heart Pet Inc

    20.3. Dogswell

    20.4. TDBBS LLC

    20.5. Rocco & Roxie Supply Co.

    20.6. Blue Buffalo Pet Products Inc.

    20.7. Others

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List Of Table

Table 1: Global Market US$ Mn Forecast by Region

Table 2: Global Market US$ Mn Forecast by Source

Table 3: Global Market US$ Mn Forecast by Type

Table 4: Global Market US$ Mn Forecast by Distribution Channel

Table 5: North America Market US$ Mn Forecast by Country

Table 6: North America Market US$ Mn Forecast by Source

Table 7: North America Market US$ Mn Forecast by Type

Table 8: North America Market US$ Mn Forecast by Distribution Channel

Table 9: Latin America Market US$ Mn Forecast by Country

Table 10: Latin America Market US$ Mn Forecast by Source

Table 11: Latin America Market US$ Mn Forecast by Type

Table 12: Latin America Market US$ Mn Forecast by Distribution Channel

Table 13: Western Europe Market US$ Mn Forecast by Country

Table 14: Western Europe Market US$ Mn Forecast by Source

Table 15: Western Europe Market US$ Mn Forecast by Type

Table 16: Western Europe Market US$ Mn Forecast by Distribution Channel

Table 17: Eastern Europe Market US$ Mn Forecast by Country

Table 18: Eastern Europe Market US$ Mn Forecast by Source

Table 19: Eastern Europe Market US$ Mn Forecast by Type

Table 20: Eastern Europe Market US$ Mn Forecast by Distribution Channel

Table 21: East Asia Market US$ Mn Forecast by Country

Table 22: East Asia Market US$ Mn Forecast by Source

Table 23: East Asia Market US$ Mn Forecast by Type

Table 24: East Asia Market US$ Mn Forecast by Distribution Channel

Table 25: South Asia & Pacific Market US$ Mn Forecast by Country

Table 26: South Asia & Pacific Market US$ Mn Forecast by Source

Table 27: South Asia & Pacific Market US$ Mn Forecast by Type

Table 28: South Asia & Pacific Market US$ Mn Forecast by Distribution Channel

Table 29: MEA Market US$ Mn Forecast by Country

Table 30: MEA Market US$ Mn Forecast by Source

Table 31: MEA Market US$ Mn Forecast by Type

Table 32: MEA Market US$ Mn Forecast by Distribution Channel

Table 33: Region Market US$ Mn Forecast by Country

Table 34: Region Market US$ Mn Forecast by Source

Table 35: Region Market US$ Mn Forecast by Type

Table 36: Region Market US$ Mn Forecast by Distribution Channel

Table 37: North America Market US$ Mn Forecast by Country

Table 38: North America Market US$ Mn Forecast by Source

Table 39: North America Market US$ Mn Forecast by Type

Table 40: North America Market US$ Mn Forecast by Distribution Channel

Table 41: Latin America Market US$ Mn Forecast by Country

Table 42: Latin America Market US$ Mn Forecast by Source

Table 43: Latin America Market US$ Mn Forecast by Type

Table 44: Latin America Market US$ Mn Forecast by Distribution Channel

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List Of Figures

Figure 1: Global Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Source

Figure 2: Global Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Type

Figure 3: Global Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Distribution Channel

Figure 4: Global Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Region

Figure 5: North America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Source

Figure 6: North America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Type

Figure 7: North America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Distribution Channel

Figure 8: North America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Country

Figure 9: Latin America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Source

Figure 10: Latin America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Type

Figure 11: Latin America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Distribution Channel

Figure 12: Latin America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Country

Figure 13: Western Europe Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Source

Figure 14: Western Europe Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Type

Figure 15: Western Europe Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Distribution Channel

Figure 16: Western Europe Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Country

Figure 17: Eastern Europe Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Source

Figure 18: Eastern Europe Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Type

Figure 19: Eastern Europe Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Distribution Channel

Figure 20: Eastern Europe Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Country

Figure 21: East Asia Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Source

Figure 22: East Asia Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Type

Figure 23: East Asia Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Distribution Channel

Figure 24: East Asia Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Country

Figure 25: South Asia & Pacific Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Source

Figure 26: South Asia & Pacific Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Type

Figure 27: South Asia & Pacific Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Distribution Channel

Figure 28: South Asia & Pacific Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Country

Figure 29: MEA Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Source

Figure 30: MEA Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Type

Figure 31: MEA Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Distribution Channel

Figure 32: MEA Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Country

Figure 33: Region Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Source

Figure 34: Region Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Type

Figure 35: Region Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Distribution Channel

Figure 36: Region Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Country

Figure 37: North America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Source

Figure 38: North America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Type

Figure 39: North America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Distribution Channel

Figure 40: North America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Country

Figure 41: Latin America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Source

Figure 42: Latin America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Type

Figure 43: Latin America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Distribution Channel

Figure 44: Latin America Market Value Share (%), Growth Rate (Y-o-Y), and US$ Mn Projection by Country

Know thy Competitors

Competitive landscape highlights only certain players
Complete list available upon request

- FAQs -

What is driving the demand outlook for the Market?

The demand for nutritional food for pets, long shelf life, and an increasing number of pet lovers, globally, are powering the growth of the market.

Where will the growth spearhead in the Pet Jerky Treat market?

Europe and North America are expected to witness the highest growth over the forecast period.

Which are the top players in the market?

The key players in the Pet Jerky Treat market are Mars, Inc., Nestlé S.A. (Purina), Big Heart Pet, Inc., Dogswell, TDBBS, LLC, Rocco & Roxie Supply Co., Blue Buffalo Pet Products, Inc., and others.

Which segment in pet care dominates the overall revenue of pet care in US?

The pet food segment owns majority of revenue share in 2023.

Pet Jerky Treat Market

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